Richard Dexter Email and Phone Number

Starting in Jun 2020, I now oversee the Media Partnerships Team for North America. The Media Partnerships team focuses on new clients as well as more media-focused campaigns for companies who haven't traditionally worked with us but are looking to reach The Economist's unique and unrivaled audience.

In addition to the duties of my previous role, I now also oversee the North America sales & agency teams for the Careers Network vertical at The Economist

- In addition to the duties of my previous role, I now also sell advertising (print, apps and online) and integrated programs to schools, recruitment firms and direct response businesses. - Help develop new leads through researching competitors as well as current client’s industries

- Worked as part of a small team for a start-up unit within The Economist group that has grown its revenue to over $3 million within 3 years - Sold a suite of products and services to business schools looking to recruit MBA candidates. - Assisted in development of new products and services to add to our sales portfolio - Doubled our lead pool through research into new markets

- Built and maintained relationships with current and new exhibitors on several conferences in our pharmaceutical and healthcare division.- Generated New Business through cold calling and maintaining a strong referral base.- Exceeded Monthly and Quarterly Quotas on a consistent basis

-I served as a liaison between our Business Development Team and the sponsors/exhibitors of our events.-Designed signage & handouts for the events, maintained client sections of the event websites-Acquired logistical deliverables for all clients and on occasion speakers-Served as show management handling the on-site logistics and managing the exhibit hall at certain events

-Generated leads through a promotion-based marketing campaign-Retrained and taught several sales and marketing techniques to new hires-Raised money through sales for both CPEA and The Starlight Foundation

-Assisted in the creation of a viral marketing campaign utilizing social media and blogs.-Researched and created a competitor analysis of nine major tourism boards.-Researched and compiled an analysis of religious tour packages to the UK

-Updated existing and added new contact information to our database.-Attended FAM Tours, Facility Inspections & Site Surveys.-Created in-kind reports.-Assisted in creation of promotional materials and shipments of collateral.

-Worked on the National Trust for Scotland Account as part of a 3-man team that raised over $300,000 for the Culloden Battlefield Experience through: -Database Development -Fundraising -Integrated marketing through e-mail, print, and phone sales