Senior Content Strategist
CurrentMy responsibilities are to create and manage content for the company's website, social media presence, advertising campaigns, and other communication endeavors. I develop strategies for branding, public relations, marketing, and internal communications. I manage the company Google Ads account and have been responsible for a 600% improvement in performance while keeping costs below budget. My role as social media manager has led to nearly a 100% increase in audience engagement and awareness.My email content results in open rates well above 50% and a CTR consistently over 10% on average.I analyze marketing, traffic and engagement data to deliver actionable insights for the marketing team.