Richard Tower Email and Phone Number

A small, bespoke guided walking company with friendly, qualified guides. We're passionate about access to the hills for all, irrespective of age or ability. We offer: • Guided hill and moorland walks, mainly in the Peak District - Lake District, Wales & Scotland too• Private guiding and 'open group' guided walks• Themed walks with history• Family walks • 'Chill on the Hill' days for slower walkers• Wheelchair accessible routes• Trek training and challenge walks• Navigation training and awardsIdeal for corporates, individuals, couples, friends, families and groups of all ages and abilities.

CIPR Diploma in Public Relations and 20 years experience in marketing and communications. As a specialist providing communications for Integrated Retirement Communities, I can offer support with: • Strategy: Research, planning, monitoring, implementation• Management: Leadership and facilitation• Internal Communication: Strategy, engagement and facilitation across teams and customers• Stakeholders: Engagement with board, sector partners, trade bodies, government• Media: Planning, implementation, monitoring, crisis management• Marketing Communications: Direct mail, advertising, sponsorship, promotions, corporate• Digital Communications: Web and social media, • Marketing Events: Consumer, partnership, conference and corporate• Campaigns: Linked to research, fundraising and profile• Brand management

ExtraCare is the UK’s leading provider of mixed-tenure retirement villages. The Charity has over 4,500 residents living in retirement schemes and villages across the midlands and north.Responsibilities:• All internal and external communications• Covered strategy, events, press, publications, digital, stakeholder relations, research • Led an award-winning communications programme linked to 15 (£30m - £50m) mixed tenure retirement villages including a £200m, five village cluster in Birmingham (2013-17).

Communications Team of the Year - 2016 Inside Housing / CIH Awards

A senior manager responsible to the director and trustees of a government-funded discretionary trust that delivered over £125m per annum to 15,000 disabled people.Responsibilities:• Line-manager for eight managers and 42 staff. • Managed performance, conduct recruitment and appraisal. • Closely involved in training initiatives to develop the skills of graduate staff• Development of Trust policy and procedures• Management of client caseload

Responsibilities UK:• Implemented marketing strategy, monitoring performance with sales teams • Supported research and development of new holiday activities and products• Managed production of brochures, newsletters and direct mail campaigns• Created and monitored company presence at shows and events • Managed public relations including communications with print, radio and TV mediaResponsibilities Overseas (Greece):• Managed tour operation and RYA-approved sailing centres in Levkas and Paxos • Responsible for customer experience from airport arrival until departure • Managed accommodation, transport, community relations and budget • Led training programme for 30-50 customers p.w.on 12 yachts (up to 1250 clients per season) • Managed and supported staff to provide qualified sailing tuition• Responsible for implementation of safety procedures

Responsibilities:• Edited UK news and international newswires for the FT’s online information services