Richard Willis Email and Phone Number
Professional summaryI am a leader with a track record of building, nurturing and developing high performing data and analytics teams from scratch. Transforming our outputs to encompass management reporting across all operational areas of the business.I am responsible for driving our data strategy, future direction and roadmap including for our recent acquisitions, to ensure our data is accurate, reliable and consistent.I spend my time collaborating with senior colleagues across Sales and Marketing, Finance, Product Management, Operations, HR, Supply chain and M&A teams to design and execute analytic projects at pace, which generate data-driven insights that are used to inform our strategy, identify growth opportunities and to enable us to flourish.I have championed the use of sophisticated best-in-breed Business Intelligence solutions to bring together disparate data, to provide a comprehensive picture of the organisation’s online and offline performance and to simplify complex data for colleagues using visualisation tools.
Essentra
View- Website:
- essentra.com
- Employees:
- 2250
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Head Of Analytics And InsightEssentraShipston-On-Stour, Gb -
Head Of Analytics & InsightEssentra Jun 2017 - PresentKidlington, Oxford, England, Gb -
Marketing Analytics LeadEssentra Feb 2016 - Jun 2017Kidlington, Oxford, England, Gb -
Customer Data Insight ManagerM And M Direct Sep 2015 - Feb 2016Hereford, Herefordshire, Gb -
Head Of Marketing Insights - Grafton Merchanting GbGrafton Merchanting Gb Mar 2013 - Sep 2015• Created a single view of the customer / market / product / business for the first time within Grafton.• Developed robust segmentation of our customer database into 12 key segments, based on purchase and behaviour.• Creation of series of TABLEAU Dashboards for different parts of the business.• Understanding how to maximise return on investment of all Marketing activities: traditional mailing, email, online, ATL / BTL marketing, promotions, exhibitions, brochures etc.• Developed a summary scorecard of key lead and lag influences on our main markets.• Seen as the ‘go-to’ person for analysis and insight about key issues.• Working with external partners to provide my internal customers with the answers to their strategic questions.
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Business Support ManagerBuildbase Jan 2012 - Mar 2013Llangefni, Anglesey, GbPerforming detailed commercial analysis to facilitate rigorous cost management & improved profitability.Transforming & developing sales reporting to improve accuracy, transparency & budgetary oversight.Reporting to Buildbase MD. -
Sales Support ManagerJewson Apr 2008 - Jan 2012Coventry, West Midlands, Gb• Member of Sales Management team, developed culture change programme for 170+ sales execs.• Creation of sales reporting suite across entire Jewson internal and external Sales force.• Developed & delivered induction programme for all new sales execs.• As part of a new Sales Management team, responsible for managing £600m core local builder customer segment. -
Senior Business Development AnalystJewson May 2004 - Apr 2008Coventry, West Midlands, Gb• With the Strategic Director, writing the 5-year strategic plan for the UK business, including all macroeconomic and competitor analysis.• Writing compelling plans for development into new markets, products and entering overseas markets. -
Strategic PlannerDerbyshire Building Society Sep 2000 - Feb 2004GbChange management, project work, EFQM Excellence model, forecasting
Richard Willis Education Details
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Newcastle UniversityOrganisational Change In The Building Society Industry -
University Of AberdeenGeography
Frequently Asked Questions about Richard Willis
What company does Richard Willis work for?
Richard Willis works for Essentra
What is Richard Willis's role at the current company?
Richard Willis's current role is Head of Analytics and Insight.
What schools did Richard Willis attend?
Richard Willis attended Newcastle University, University Of Aberdeen.
Who are Richard Willis's colleagues?
Richard Willis's colleagues are Rafael Villegas, Uğur Sarıca, Lynne Norwood, Matheuw Bevan, James Smith, Tony Coates, Adel Abdou.
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