Richard Gomes Email & Phone Number

San Francisco, Ca, Us

San Francisco, California, Us

Led Direct-to-Consumer (DTC) Communications, Customer Service and Training functions, including all program development, P&L oversight, BPO management, content development, strategic messaging and senior executive presentations. Audience of more than 4,000 employees across the United States and Canada. Responsibilities included strategic messaging, process improvement, sales meetings/conferences, speechwriting, employee engagement, leadership training and program development. Supervised team of nine and oversaw budget of approximately $5M. Previous positions held include Manager, Retail Communications; Senior Manager, Retail Communications; Director, Retail Communications and Training; and Sr. Director, Retail Communications, Operations & Training. - Led strategic development for retail communications, customer service and training programs, including gap analyses and process efficiencies- Developed executive presentations, including speeches, weekly business updates, key messages and talking points; audience included both store and headquarters employees - Directed all aspects of sales conferences/meetings, including logistics, videos, content development and budget - Supervised retail training initiatives including product knowledge, leadership development, operational programs and service training- Created overarching rewards and recognition strategy, including sales-driving and peer-based leadership programs- Orchestrated all COVID-19 communication and processes for all store employees, including talking points, safety protocol and health metric reporting- Spearheaded communications strategy for key business initiatives, including organizational re-structuring of the business and major product launches- Directed creation of three different Retail Communication Intranet Portals for in the U.S., Canada, Mexico and Brazil- Served as Board Member for the company’s Red Tab Foundation, an internal non-profit organization to aid employees in need

Orlando, Fl, Us

Managed Internal Communications function; all content development, strategic messaging and senior executive presentations. Audience of more than 9,000 employees across North America. Responsibilities included all newsletter content, brand meetings, speechwriting, operational execution and franchise/product knowledge. Supervised one direct report and oversaw budget of approximately $200K. Previously Manager, Retail Communications. - Revamped entire communications function to ensure accountability, timeliness and accuracy- Streamlined communications process and reduced amount of daily field communications by approximately 60%- Created two newsletters for separate field audiences (one based on brand positioning and recognition and the other based on business acumen); newsletter content/quality received an 8.5 out of 10 rating from constituents- Developed brand meeting strategy to ensure consistent messaging throughout the year- Facilitated workshops in presentation and writing skills

San Francisco, Ca, Us

Managed employee engagement and brand meeting strategies, as well as all operational communication. Audience of more than 40,000 employees. Responsibilities included all meeting content development, event logistics, senior executive presentations, recognition program administration, brand messaging/positioning and newsletter content. Oversaw budget of approximately $4M. Other positions held include Communications Specialist. - Managed Old Navy’s largest annual conference with 1,600 attendees; content development, event logistics and executive speech preparation; meeting received a 4 out of 5 rating from all participants- Created and administered Recognition program for more than 40,000 field employees- Launched peer-based Recognition program specific to District Managers (more than 100 individuals) - Developed Loss Prevention Awareness program which included development of quizzes, interactive exercises and situational analysis; primary audience was Associate population- Oversaw launch of new Portal and managed overall content development/process

New York, Ny, Us

Supervised media relations for Taco Bell and Epson America accounts. Responsibilities included national/local media relations, buzz marketing, third-party promotional partnership programs and drafting of press releases, pitch letters and strategic message points. Key accomplishments include: - Developed Taco Bell/Major League Baseball promotion, resulting in more than 1,000 media placements and totaling more than 614 million gross media impressions- Managed award-winning national media relations program for Epson America’s PictureMate photo printer, generating more than 2,400 media placements and totaling more than 1.85 billion gross media impressions- Secured several industry awards such as the 2005 Silver Anvil for outstanding program in the “Consumer Products – Technology” category and the 2005 Bronze Anvil in the “Media Relations” category

New York City, New York, Us

Supervised media relations for Cingular Wireless, Waterpik Technologies and Mattel as well as community relations program for Shell Oil. Responsibilities included national/local media relations, executive visibility, media training, crisis communications and drafting of press releases, matte releases and fact sheets. Oversaw budgets of up to $250K.Key accomplishments include: - Secured coverage in outlets such as Parade Magazine and TV Guide as well as numerous print and broadcast outlets- Provided crisis communications strategy and support for Bridgestone/Firestone, Reliant Energy (California Energy Crisis), Shell Oil, Cingular Wireless and Hyundai Motor America- Served as Cingular Wireless spokesperson for media interviews and proactive media outreach