Dynamic, innovative, results-driven marketing executive with expertise in demand-gen, lead generation, engagement strategy, sales support, ABM, thought leadership, ecommerce, paid search, business intelligence, SEO, analytics, content development, mobile, social, data mining, attribution, project management, digital transformation and conversion/retention marketing initiatives. Senior-level marketer creating, managing and implementing powerful digital marketing plans for major brands in the health, financial, technology, insurance and consumer products industries. A marketing professional with a deep understanding of conversion techniques and customer engagement value.Specialties: • Marketing Strategy • SEO • Paid Search • SaaS • Ecommerce • Analytics • Attribution • Tealeaf • Data Studio • Product Development • Social Media • Business Intelligence • PPC • SEM • International Marketing Community events • PR • Responsive Design • Management • Strategic Direction • Start-ups • Traditional Marketing • Partnerships • Profit and Loss • Retail Industry • Marketing • Advertising • Digital Development • Brand Management • Account Management • Operations • Organizational Development • Team Building • Relationship Management • Digital Transformation • Entrepreneurial Environment • Public Relations• Media CommunicationsSkilled in Adobe Analytics, AI, Google AdWords, IBM Tealeaf, Verint, data modeling, dashboards, Power BI, Sitecore, SEO, SEM, GDN, SaaS, Magento, SEM Rush, Screaming Frog, qualitative research, tagging, A/B testing, CRM, and content development. Supporting sales teams with a full array of marketing tactics.
Listed skills include E Commerce, Email Marketing, Digital Marketing, Seo, and 35 others.