Part of the communications team. -Orlando Hospitality Alliance is connecting entrepreneurs and businesses within Central Florida and advocating for live events. We are bringing innovation and leadership into central Florida by creating a union for local businesses to support and voice for each other. We are dedicated to helping our Members through, education, advocacy, leadership and community.The Orlando Hospitality Alliance unites local & social businesses by serving as a dedicated voice for eating, drinking, dining, dancing, creating, entertainment, and live event experiences that distinctly personify Orlando’s colorful hospitality community. Orlando Hospitality Alliance is committed to supporting its members as a catalyst through advocacy, education, training, and brand-building benefits.

Responsible for guiding and organizing monthly class structure. Taught and educated on different theories, matters and terminology in relation to Entertainment Marketing and Digital Marketing. Designed and edited course material and curriculum as well as assisted in course direction and meeting all course development guidelines and requirements to meet all federal accreditation standards. Courses taught include: EBS120-Entertainment Marketing, EBS460-Entertainment Business Technology, EBS470-Digital Marketing & Social Media Management.• Led class online using LMS and Keynote Presentation• Communicated with students using online chat features and headphones for voice• Managed and tracked attendance and participation of students and reported activity onto CampusVue and CVPortal software.• Provided consistent feedback to students related to each lesson taught.• Assessed students learning through discussions, projects, and formal assessments.• Created course curriculum and course objectives.• Instituted Blooms Taxonomy into class curriculum and teaching structure.

Oversight, assistance, and expansion of operational buildout. Managed and incorporated multiple process changes to increase efficiency and set target metric-based KPIs and benchmarks. • Worked primarily as a consultant on operational buildout and digital marketing strategies.• Created and assisted in organizational portfolio management. • Streamlined and simplified metrics-based qualitative data-gathering.• Gathered data on segmented markets and targets outreach effectively and efficiently. • LinkedIn Marketing lead generation and retention integration. • Digital Marketing content creation.• Build out a strategy to integrate multiple social media platforms to optimize conversion towards the company website.• Assisted in build-out of digital plan to build pent up demand towards release of upcoming services.

Responsible for general management and operations for an Orlando-based venue known as Sidebar, a subsidiary of The V-Group corporation. Responsibilities include ongoing business development and operational support coordination, research, resolution of high-end customer issues and continuous improvement.• Develop Digital and Social media plans. Plan and launch social media campaigns, monitor social analytics, digital engagement in regards to users’ comments and reviews on social media. (Google+, Facebook, Twitter, YouTube, Yelp, LinkedIn, Angie’s List, etc.)• Managed key accounts and VIP teams. • Created and launched acquisition and retention focused marketing and promotional plans.• Contribute to the development of an effective implementation process to assess resource requirements, communication and accountability procedures. • Communicate formally and informally through existing and new forums to stakeholders at all levels, including senior management.• Communicate the status of critical items to The V-Group team in a transparent manner to ensure alignment between the Sidebar Operations team and The V-Group team. • Ensure the company maintains a competitive edge by increasing market share and developing an organization that is slim, efficient and responsive through proper training, coaching and development and motivation of a second to none staff force.• Coordinate and conduct group and individual training sessions based on staff and organizational learning needs.• Identify and cultivate new business opportunities with existing and new customers to increase market sales.

Promoted to the position after being a VIP associate. Maintained the current clientele through retention-focused promotions, while also growing the number through acquisition-focused promotions. Streamlined operations through developmental initiatives that helped coach and train incoming associated on the nuances and etiquette for a successful client and associate relationship. • Manged a team of VIP hosts and hostesses to communicate with clientele. • Managed a portfolio of 100-180 VIP customers for the many venues V-Group owns. • Coordinated and assigned VIP associates their clients. • Organized and strategized acquisition and retention promotions to maintain and grow VIP customer base. • Plan, Organize, and action VIP-oriented events. • Structured, developed and grew the organizational model and streamlined operations in an effective manner that grew our user base.

Responsible for managing social media campaigns and achieving a strong, visible marketing and brand presence for SNDR. Directly supporting the Chief Executive Office and Executive Leadership team for SNDR.• Oversaw brand development and aided in the revisions of detailed marketing campaigns.• Provided strategic consulting that included business plan & sales strategy development.• Interviewed multiple third party companies to aid in the development of SNDR projects.• Aided with the oversight and revisions from a third party company's budget proposals to ensure optimal use of company funds. • Created processes and guidelines for digital engagement. • Responsible for the development and management of online marketing campaigns that aligned with the business objectives and message. • Responsible for writing and editing of marketing literature, newsletters, direct marketing, and Internet marketing projects.• Assisted with the development of analytical marketing objectives and plans to meet forecasted organizational goals.• Developed upcoming social media plan and presence for the SNDR brand.• Continuously monitored online mentions for the organization.• Supported the brand development for SNDR as well as created various B2B marketing plans to provide awareness of different company products to potential clients.• Coordinated different direct marketing plans to target niche markets and determined the main areas of interest through geomarketing. Compiled and tracked various marketing tactics such as guerrilla marketing.

Responsible for marketing six venues and assisting the advertising and public relations partners in implementing new marketing strategies for the organization.• Developed, wrote, and communicated marketing plans, promotional recaps, creative briefs, project recommendations, and presentations.• Outreach and response via digital engagement. (Twitter, Facebook, Lnkedin)• Ensured that all locally-developed creative marketing materials undergo brand review and adhere to strict brand guidelines.• Assisted with writing and editing of promotional literature, newsletters, direct marketing, and Internet marketing projects.• Worked effectively as part of a multi-disciplinary marketing and communications team to communicate, coordinate, and integrate marketing and communications, and apply best-in-class practices to all efforts.• Supervised and maintain marketing plans, programs, and initiatives that are strategic assets to the business and all clients successfully.

Responsible for internal communications campaigns, newsletters and growing a consistent brand identity for the organization.• Managed social media applications on various platforms and monitor the organization’s media placements.• Outreach and responses via digital engagement. (Twitter, Facebook)• Researched and compiled various media and email marketing contact lists for outreach.• Assisted with coordinating and planning production initiatives for various community and charitable events in addition to corporate internal campaigns.• Initiated and developed communication drafts for weekly internal emails and monthly employee newsletter. • Successfully managed the copy writing and editing of content for website, print publications, newsletters, online communications and other various marketing campaigns. • Cultivated and maintained a positive corporate culture by leading various employee award campaigns

Responsible for client proposals focusing on consumer marketing campaigns and website metrics. • Assisted in research for multiple top-level corporations. • Outreach and responses via digital engagement. (Twitter)• Organized and assembled spreadsheets• Planned and organized development, implementation and maintenance of web applications for clients on multiple social media platforms.• Drafted for pay per click advertisements over multiple marketing channels.• Drafted interactive tweets/statuses for various client accounts such as Moes (Tampa/Orlando) and Hilton (San Francisco).• Edited and configured content for client websites such as Hilton (San Francisco) and Urban Tavern.

Involved in serving clients with available properties for lease; planning and maintaining efficient sales driven operations; improving quality results and achieving financial objectives. . Summary of Responsibilities • Processed applications for approvals and submit processed applications to the Community Manager for approval. • Typed lease and complete appropriate paperwork accurately and on a timely basis. • Assisted in monitoring renewals. Distribute and follow-up on renewal notices. • Received all telephone calls and in-person visits. • Participated in outreach marketing activities on a regular basis to obtain traffic. • Secured new resident's signature(s) on appropriate paperwork prior to move-in.

Involved assisting with planning and implementing operational and staff objectives; planning and maintaining efficient data driven operations; improving quality results and achieving financial objectives. Summary of Responsibilities • Built foundational plan for digital engagement. (Facebook, Yelp, Google Reviews)• Supervised servers, ensuring work and deliveries were completed on time to customer and company specifications. • Designed/implemented staff assignment procedures resulting in increased productivity and efficient resource management. • Analyzed and reported all aspects of the organization's financial status. • Worked directly with the company's finance and accounting personnel to insure proper payroll practices.