- Responsible for sales and service operations for White Bear Lake Mitsubishi/Suzuki- Goal is to become the leading Mitsubishi Dealer in the Midwest- Goal is to become the leading Suzuki Dealer in the Midwest

- Responsible for sales and service operations for Saturn of Mounds View- Helped produce a 50% sales increase in 60 days

- Direct online sales volume and ensure lead-to-sales effectiveness.- Lead web development team on current and future web site initiatives and platforms.- Increased online sales 78%.- Supervise multiple internet managers at various locations to ensure lead-to-sales effectiveness.- Developed official sales process and internet playbook for use by dealers in Rydell Auto Group.- Lead internet marketing meetings among all franchise brands within dealer group.- Hire, train and coach general sales managers, internet managers and sales managers on. - Approve marketing manager’s activities to ensure monthly, quarterly and yearly plans are executed.- Lead e-commerce based IT departmental efforts.- Developed and coordinated the transformation process of Saturn of St. Paul into an e-business.- Lead online Video Search Engine Optimization strategies.- Nationally recognized in January 2009’s Digital Dealer Magazine for use of Video Search Engine Optimization strategies.- Recognized by General Motors e-Summit in their national dealer training sessions on effective online strategies for training in all divisional brands including Cadillac, Buick, GMC and Chevrolet.- Featured nationally by Saturn Corporation for best practices in online marketing and sales strategies.- Produce reports tracking sales and marketing results metrics.- Skilled at data mining, sorting, and analytics using Customer Relationship Management (CRM) tools.- Managed video production content and supervised production for online and DVD distribution.- Creative coupling of factory programs and intelligent marketing campaigns to drive sales results.- Oversee production of interactive web banners and graphics.- Develop and manage web content for multiple web sites.- Invented new online pricing and web marketing technologies and tools.

- Led sales increase to capture title of #1 new and used Saturn retailer in the Midwest.- Increased sales volumes and gross profit resulting in a positive net profit. - Coached and trained management staff, finance managers and sales consultants.- Guided web-based initiatives to ensure web success.- Led cross-departmental task force resulting in a 300% accessory sales increase in first six months.- Store recognized by Saturn Corporation’s Summit Award for top market penetration, high CSI, dealer profitability, and community service for 2006 and 2007.

- Led, trained and coached dealership’s first official online sales force.- Built e-commerce infrastructure allowing for seamless integration of online customer registration and payment for web based transactions.- Mastered Customer Relationship Management (CRM) system to build marketing campaigns.- Mined data to drive retail store traffic in addition to internet sales volume.- Created highly targeted direct mail and e-campaigns.- Planned customer appreciation marketing events from 300-12,000 attendees.- Managed media buys for online, newspaper, television and radio placement.- Developed relationships with local community organizations to form lasting partnerships.- Produced and scripted video content.- Managed content for dealership website.- Developed and placed interactive web banners.

- Led top-performing sales group.- Updated website content and managed online graphics.- Managed dealership web site content and online inventory of used vehicles.- Drove in-store sales using dealership sales history and transaction data.- Trained dealership sales consultants.- Produced and scripted video content.

- Developed flyers, post cards and direct mail pieces using desktop publishing software.- Led sales from internet based sales opportunities.- Created www.saturnstpaul.com web site- Wrote articles for and produced monthly employee newsletters.- Championed and planned events for Saturn CarClub.

- Top performing sales consultant- Set appointments from Saturn internet leads - Sold 15 cars first month in sales- Sold 25 cars last month in sales

* Answered phones part time during college* Produced monthly newsletters for employees* Member and Champion of Saturn CarClub