Richard Irving Email & Phone Number

Columbus, Oh, Us

Leading, building, and developing a large team of Multi-Disciplined Creatives, Freelancers, and Creative Agencies to re-imagine the Hollister brand for an evolved customer and delivering creative excellence across all Marketing channels, Stores, and Product. Working cross-functionally to reset the customer focus, creative brand vision, and product consideration to successfully resonate with a new global Hollister customer. Successfully delivering positive comps for the brand and driving considerable improvements in all Marketing channels through clear and concise delivery of high quality storytelling. Consistently delivering above benchmark results for customer acquisition and retention.

San Francisco, California, Us

Responsible for creative that delivered $2B of strong seasonal sales and brand growth for a $9B annual business. Through development of seasonal campaigns, from concept to execution, leading teams of Art Directors, Designers and Copywriters to develop and deliver high-performing seasonal product campaigns. Successful leadership of execution and direction of photoshoots alongside production and styling teams. Leading the in-season creative team and strategic partners to execute storytelling across all digital channels and paid media that exceeded industry performance benchmark.

Columbus, Oh, Us

With a transformative and disruptive mindset, leading, mentoring, and developing an international team of Multi-Disciplined Creatives, Freelancers and Agencies to deliver award-winning creative excellence that consistently outperformed industry benchmarks. Working cross-functionally to evolve the Hollister brand into a high-performing, customer focused, Gen-Z powerhouse amongst its competitors. A tenured leader within the marketing creative team consistently directing successful Omni-Channel Product Campaigns, Scalable Design-Systems, UX/UI Design consistency, Innovative Digital Media Concepts, Impactful Physical Brand Activations and Business driving In-Store Signage & Window Displays.

Columbus, Oh, Us

Leading a team of Digital Designers, Freelancers and Agencies across all digital channels, driving the growth of the digital business to over 40% of total sales. Working cross-functionally to deliver innovative, consistently business-driving, omni-channel digital concepts for Product Campaigns, Paid Media Experiences, Social Media, E-Comm Photography Direction and In-Store Digital Displays.

Columbus, Oh, Us

Responsible for a team of designers working across all Abercrombie & Fitch brands to concept and develop all Seasonal Campaigns, International Store Opening Campaigns, Brand Marketing Design, In-Store Displays & Signage and on-product marketing.

London, Gb