Business Development And Marketing Manager, Americas
Chandler, Az, Us
Managed Automotive Business at OEM and Tier clients across North Central, Midwest, Northeast, Eastern Canada.• Secured pricing negotiations and contract renewals, providing tens of millions of dollars of yearly revenue to Great Lakes $130M+ annual revenue; provided all strategic quoting for multimillion-dollar YOY opportunities across this geography and across all product lines• Served as key product and go-to-market expert on application of Ethernet and PCIe into AD, ADAS, zonal networks, products, markets, and customers in Automotive, Transportation, Agriculture, and Defence. Gave lectures, seminars, and presentations; produced product training and tech days• Produced outward-going marketing for LinkedIn, YouTube, magazines, blog posts, and press releases. Created product landing pages and product briefs • Won competitive bids for Autonomous Driving and Advanced Driver Assist into OEMs and Tiers: • Devised and executed strategies and engagement plans with field teams in Automotive and adjacent markets of Transportation, Agriculture, Aerospace, and Defence • Drove OEM approval of parts for addition to approved vendor and green lists• Built strategic relationships at Automotive Tier 1s and OEMs on roadmaps, evolution of products, and design-in for proof of concepts, technology evaluation, and RFQ; then moved them to revenue • Created / presented proposals with new and existing technologies; developed advanced use cases in Electric Vehicles and Driver Assist, and tracked requirements and market developments• Helped business units define their roadmaps by providing them with market and client feedback• Developed local FAEs into confident, technologically capable assets