Rich Mauser

Rich Mauser Email and Phone Number

B2B Marketing | Faith | Family | Love @ Carlsbad, CA, US
Carlsbad, CA, US
Rich Mauser's Location
Carlsbad, California, United States, United States
About Rich Mauser

I’m a love-centered, faith-driven B2B marketing generalist who helps B2B and SaaS startups grow revenue consistently and efficiently. I’ve led marketing strategy and tactics spanning brand, growth, partner, customer, and product marketing, driving increases in pipeline, closing rates, ARR, and customer retention.As a leader, I believe in cultivating a culture of love, honesty, and growth. I get juiced up by inspiring the people I work with to achieve far more for the company, and for themselves, than they ever thought possible.Let’s connect. Happy to discuss just about anything, from AI to ZZ Top.Have a remarkable day!

Rich Mauser's Current Company Details
mPath Group

Mpath Group

B2B Marketing | Faith | Family | Love
Carlsbad, CA, US
Rich Mauser Work Experience Details
  • Mpath Group
    Mpath Group
    Carlsbad, Ca, Us
  • Mpath Group
    Owner | Marketing Consultant
    Mpath Group Jan 2019 - Present
    → Fractional Head of Marketing services to help early stage B2B startups grow quickly and smartly without adding marketing headcount and a large annual salary.→ Growth and product marketing for faith-driven SMBs and non-profits.
  • Logixboard
    Head Of Product Marketing
    Logixboard Mar 2022 - Feb 2023
    Seattle, Washington, Us
    -> Go To Market: took new products and features to market, including pricing and packaging; sales, customer, and partner enablement, and launch campaigns. Impact: pipeline, ARR-> Positioning: Established differentiated market position. Reframed customer problem, leveraging customer & competitor research and product and GTM leadership. Impact: awareness, pipeline-> Messaging: Developed company messaging framework; integrated across the GTM org, and brought to market a differentiated product narrative. Impact: pipeline, win rate-> Customer Marketing: Established customer marketing function; launched product knowledge base and webinars; revamped new user activation experience. Impact: adoption, activation, retention, expansion.
  • Logixboard
    Product Marketing Manager
    Logixboard Jul 2021 - Mar 2022
    Seattle, Washington, Us
    -> Sales Enablement: Revised sales story and decks; created case studies; led product and feature training; built competitive battle cards and outbound email campaigns; launched pricing tests. Impact: Win rate, pipeline-> Go to Market: Established partner and event channels in concert with BizDev and CEO, led partner sales/marketing enablement. Impact: Pipeline-> Customer Enablement: Redefined messaging for customers, created and launched customer sales & marketing content. Impact: Adoption, retention
  • Reviewbuzz
    Marketing Director
    Reviewbuzz Jan 2016 - Nov 2019
    Self-funded early stage B2B SaaS needed marketing leadership to drive awareness and increase its revenue. Led team and go to market strategy that grew revenue 340%
  • Reviewbuzz
    Marketing Manager
    Reviewbuzz Nov 2013 - Jan 2016
  • Business.Com Media, Inc
    Senior Email Marketing Manager
    Business.Com Media, Inc Nov 2012 - Oct 2013
    Waltham, Ma, Us
    → Newly restructured B2B startup needed help monetizing its email marketing, but had no dedicated roles, process or technology to support the effort.→ Defined and executed email marketing strategy, doubling monthly email marketing revenue and increasing subscriber engagement 300%
  • By Referral Only
    Marketing Manager
    By Referral Only Jan 2009 - Nov 2012
    Carlsbad, California, Us
    Directed all marketing functions, and managed marketing team, driving $4M+ in new ARR YOY.
  • By Referral Only
    Email Marketing Manager
    By Referral Only Dec 2007 - Dec 2008
    Carlsbad, California, Us
  • By Referral Only
    Email Marketing Specialist
    By Referral Only Mar 2006 - Nov 2007
    Carlsbad, California, Us
  • Linspire Inc
    Copywriter
    Linspire Inc Mar 2005 - May 2006
  • Tate Associates, Inc.
    Sr. Account Manager
    Tate Associates, Inc. Jan 2003 - Feb 2004
    Designed and executed PR campaigns with senior marketing executives in the optoelectronics industry
  • Tate Associates, Inc.
    Account Manager
    Tate Associates, Inc. Feb 2001 - Jan 2003
  • Tate Associates, Inc.
    Jr. Account Manager
    Tate Associates, Inc. Jan 2000 - Jan 2001

Rich Mauser Skills

Email Marketing Lead Generation Social Media Marketing Online Marketing Seo Marketing Strategy Direct Marketing Online Advertising Marketing Communications Sem Digital Marketing Social Media Product Marketing Marketing Advertising Market Research Marketing Automation Strategic Planning Customer Retention Public Relations B2b Integrated Marketing Ppc

Rich Mauser Education Details

  • California State University San Marcos
    California State University San Marcos
    English/Language Arts Teacher Education

Frequently Asked Questions about Rich Mauser

What company does Rich Mauser work for?

Rich Mauser works for Mpath Group

What is Rich Mauser's role at the current company?

Rich Mauser's current role is B2B Marketing | Faith | Family | Love.

What is Rich Mauser's email address?

Rich Mauser's email address is ri****@****ail.com

What is Rich Mauser's direct phone number?

Rich Mauser's direct phone number is +176047*****

What schools did Rich Mauser attend?

Rich Mauser attended California State University San Marcos.

What skills is Rich Mauser known for?

Rich Mauser has skills like Email Marketing, Lead Generation, Social Media Marketing, Online Marketing, Seo, Marketing Strategy, Direct Marketing, Online Advertising, Marketing Communications, Sem, Digital Marketing, Social Media.

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