Richard Smith Email & Phone Number

Johannesburg, Gp, Za

Johannesburg Area, South Africa

Johannesburg Area, South Africa

New Routes to Market*Project Manage Informal Trade Routes to Market*Identify value added Partnerships and establish SOP's*Develop KPI's and Scorecards via Joint Business Planning with Partners*Drive execution excellence from Sell In to Sell Out*Quarterly Performancie ReviewsSales & Operational Strategies*Project Manage Integrated Business Planning - Category > Brand > Channel > Customer*Optimise Operational effiencies and deliverables*Develop relevant Feedback and Tracking reports for Exco*Drive Category, Brand, Sales and Operational alignment for NPD and Core productsData to Insights*Interpret and convert Sales and Customer Data into Business relevant Insights

South Africa

Overall management and execution of all Go-to-Market strategies and priorities to ensure alignment throughout the deployment process of new products (NPI) and services from Sell In, Sell Through and Sell Out to all Mass Discounters, Independent Specialists and Credit Chains (3118 Stores Nationally)Manage and execute all EOL/LTI Sell Out priorities and strategies per Product CategoryExecute all Sell Out Management strategies per Channel & Product CategoryStock Management*Stock Availability – Manage In-Store Stock availability (DC/WH to Store)*SOH – Ensure average of 8 Weeks of Stock*Reduce OoS (Out of Stock) levels *Increase SKU Shelf ShareDrive In Store promotional activities based on Channel specific priorities and strategiesOversee the Planning and Development of Training Schedules, Programs and KPI’s based on NPI and Product Category/Channel priorities monthly and quarterlyManage performance and KPI’s of 3rd Party Field Marketing and Promotional Vendors and Agencies Optimize efficiency and effective of Retail resources and Vendors across all ChannelsManage all POS and POP approvals, national distribution and deployment/implementationManage the execution of all In Store Display/Merchandising Guidelines (All Product Categories)Increase consumer conversion ratios and foot traffic per storeDirect Management of 110 x In Store Promoters (Brand Ambassadors), 10 x Outsourced Field Marketing Staff and 11 x Internal GTM Staff

Develop and manage marketing strategies, Go-to-Market plans and programs including value propositions, positioning, market segmentation, competitor analysis, collateral, references, online marketing/communications and campaignsManage the marketing budget - R 9 million annuallyManage Monthly Expenditure vs. Budget AllocationManage the recovery of monthly marketing support funds from Network OperatorsEngage and negotiate with marketing suppliers such as PR, Advertising and Media agencies for purchasing TV airtime and business deliverablesDevelop and manage the production of all TV advertising content and materialApprove and manage all media schedules according to budgets and expected efficacyNegotiate and manage advertising contractsLeverage partnerships with Network Operators and Handset Manufacturers to develop and manage joint marketing campaigns Manage business expectations and external marketing strategies with Mobile Network Operators and Handset ManufacturersManage new product launches and events in conjunction with Mobile Network Operators and Handset ManufacturersProvide high level input into Product Lifecycle Management, Consumer Segmentation vs. Channel specific product rangingManage weekly/monthly MCOS/MCPU (Marketing Cost of Sales/per Unit) reportsNegotiate and manage development and implementation of Value Added products Manage product ranging and advertising based on consumer demandsManage and create different marketing strategies based on Social Media trendsAssess market and consumer insightsProvide marketing recommendations across all media platformsDevelop and manage digital/online marketing strategies Create and manage all retail & channel specific Visual Merchandising Guidelines (store in store concept)Manage POP & POS deployments for all retail channels and stores

Manage the Gillette Brand Revitalization Project with a team of 10 Key Account Managers in 365 premium retail stores throughout Gauteng, KZN and Western Cape regions to ensure that all Sales Fundamentals of the Gillette brand are correct and enforced in all stores. These fundamentals include but are not limited to: *Out of Stock*Shelf Share = Volume Share*Initiative Compliance*Competitive Feedback*Correct RSP’s on ShelfManage Planogram, Visual Merchandising and Shelf Layout Compliance in all retail channelsManage Field Marketing sales functions and activities to assist in increasing Gillette brand market share.Manage and deploy Procter &Gamble promotional and marketing priorities to revitalize brand health in Pick and Pay, Checkers Hyper, Clicks and Spar nationally.Manage weekly Project Reports to Procter & Gamble EXCO

Manage the Go-to-Market plans to ensure alignment throughout the deployment process of new products and services from Sell In, Sell Through and Sell Out to all Network Operators, Distributors, Key Accounts and RetailersCreate and lead Nokia Academy program strategies, function, development and implementation of integrated solutions to increase Nokia Share of Recommendation and Market Share in Retail at POPExecute all Channel specific Marketing campaigns to all Network Operators, Distributors, Key Accounts and RetailersCollaborate with internal Marketing functions in developing strategies to maximize impact at RetailDevelop and manage value added Retail Marketing deployment strategies to all retail outlets and all authorized Nokia Distributors throughout SSAPlan and drive execution of product and technology training and Retail Marketing deployment activities trough Nokia Academy Country Managers and Field Marketing Force to all Network Operators, Distributors, Key Accounts and RetailersIdentify opportunities and develop value added Retail Marketing strategies on OpCo level with Network Operators throughout SSALead In-Store/Mall Activations projects across all Channels within key target countriesDevelop specific programs to support the competency development and empowerment of the Field Marketing Force for effectiveness at Retail Drive the development of Nokia Academy resources in order to ensure consistent quality execution through the development of profiles, competencies, supporting curriculum and certificationMaximize the value of the Field Marketing Force through consistent competency profiles, hiring process, induction programs, support curriculum and certification Responsible for quarterly Orders and Nett Sales TargetsManage the retail marketing budget - € 1,7million annually Manage Monthly Expenditure vs. Budget AllocationManage Retail LSU QBR (Local Sales Unit Quarterly Business Review) results vs. GQBR (Global Quarterly Business Review)

Technical Account Management functions to all Key Accounts including all Network Operators, Distributors, Key Accounts and RetailersActs as a link between R&D, Technologies and Markets (Operators, end-users) by managing the promotion and launch of all new products and services in specific markets in SSA and communicating market needs to R&D programsLead In-Store/Mall Activations projects across all Channels within key target countriesNPI (New Product Introduction) and NPTI (New Product and Technology Introduction) calendar maintenance and presentations to Operators, Distributors, Channel Partners, Field Marketing Force and Key Accounts within SSA (Quarterly)In depth Product and Technology training for Network Operators, Distributors, Key Accounts and Field Marketing Force according to Country requirements and Market relevance within SSAProvide technical support and specialist knowledge for sales and marketing functions in the implementation of marketing strategy for specified products/portfolios or services to Distributors and Key Accounts.Provide customer feedback to product portfoliosContribute in market forecasting; identify and evaluate opportunities consistent with product portfolio objectivesContribute in the delivery of client services to maintain client retention and identify performance gaps as well as new emerging needsManage Operator and CSC (Country Specific Certification) Approval processCustomer Product Customization Management

Johannesburg Area, South Africa

Manage the installations and maintenance of all GSM Least Cost Routing equipment to customers, distributors and resellersManage and develop 3rd party vendor/supplier collaboration in order to implement customer solutionsManage the Sell Through process for all products, solutions and services to all distributors and resellersAssist in strategic planning and implementation of new products, solutions and servicesAnalyze, assess and develop growth and further business development opportunities within existing customer base Develop and deploy Value Added Services to all distributors and resellersProvide technical expertise for Pre and Post Sales functions within the company and to all distributors and resellersCollaborate with Network Operators and Handset Manufacturers for the development and deployment of strategic training curriculums relating to new products, technology and services to all distributors and resellersManage the optimization and enhancement of cellular voice and data coverage for new and existing customers through the implementation of Network Operator solutions such as Cell Extenders and Network Capacity Devices including Microcells and GSM RepeatersManage and optimize service levels to 4100 SME customers, 62 distributors and 17 resellers

Manage the implementation of all new PABX systems and GSM Least Cost Routing solutions for all customersProduct management to all customers for a wide range of PABX systems, GSM Least Cost Routing products and value added servicesProvide input into action plans and tactical strategies in order to sustain and grow revenues Define, develop and manage relationships with key functions throughout the company and ensure that relationships are maintained and developed at all levelsDevelop strategies to identify and explore new business opportunities and product requirementsEnsure that monthly and quarterly sales and revenue targets are achievedDevelop and implement sales and retention strategies that deliver on the overall business objectives Implement appropriate sales programs based on strategic objectivesDevelop sales strategies for budget planning and provide input into sales budgetsManage the retention of markets and customersMonitor growth opportunities through competitor and industry analysis and provide feedback to Management on opportunities for further business developmentEvaluate performance vs. targets in terms of competitor analysisResearch industry trends and assist in customer segmentationProvide input into improving sales and order processes and systems