What you will get from me.A seasoned brand and marketing communications professional, who brings a wealth of experience coupled with exposure to and application of current and innovative new digital approaches and practices.Demonstrated ability to work with diverse Retail markets, consumer segments and teams across Europe, ANZ, SA and US - directing, consulting, networking, coaching, building capabilities, and gaining alignment and shared objectives.An ability to work within and work through complex organisational structures, managing the "healthy" tensions between central teams and operating businesses. Proven ability to manage and deliver large scale projects and long term programmes, such as Master and Product brand establishment/repositioning, based on the identification of deep-rooted consumer insights, the clear articulation of value propositions and related brand guides, communication toolkits and programmes.Development and provision of brand and sales promotion campaigns.The ability to research, brief, provide creative direction, production and delivery of local single media to global multi-media campaigns.Restless energy, drive, and belief in building profitable consumer centric brands and offers.Director - Waterford Marketing Limited, available for Interim Management assignments in London or Cape TownTrustee - Age UK Wandsworth.Some career highlights:Seconded out of BP to act as the Client fronting a cross-section of South Africa's blue chip companies which invested in a multi-million Dollar Business Election Fund campaign in support of South Africa's first free and fair elections. Winner of the 2000 Sunday Times South Africa Top Brands Award as the dominant Oil Company brand, even though it held 4th position in terms of market share.Brought to London by BP in 2001 to lead the launch of the "new Helios" BP brand into UK and Europe.As Brand manager, helped establish Wild Bean Cafe as a leading global food and beverage brand for motorists.