Tom Richards Email and Phone Number
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Tom Richards phone numbers
Strategic Marketing executive with deep digital strategy, ntegrated marketing and technology experience at large B2B and B2C organizations.Driving growth programs, budgets and developing high performing teams to achieve go-to-market goals.Experienced strategist, influencer and change agent with data-driven, collaborative and customer-centric approach.Proven results increasing revenue with customer acquisition and improving customer experience Operational excellence and agile approach in marketing, product management and sales enablement. Executive thought-partner in Digital Transformation.Domain KnowledgeB2B SaaS / Software as a Service, B2B Technology | Marketing Strategy | Demand Generation | Integrated Marketing | Campaign Management | Sales Enablement | Strategic Planning | Lead Generation | Marketing Automation | Marketing Analytics | Digital Marketing | Digital Analytics | Market Research | Marketing Technology | Global Teams | People Manager | Cross-functional LeadershipSkills:CRM | Salesforce | Marketing Automation | Digital Marketing | Search Engine Optimization SEO | Search Engine Marketing SEM / PPC | Email Marketing | Digital Analytics | Adobe Analytics, Google Analytics, Tableau | A/B Testing | Project & Program Management | Agile | Website managementPlease connect with me!
Equifax
View- Website:
- equifax.com
- Employees:
- 5
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Vice President, Growth Marketing And Digital StrategyEquifax Oct 2022 - PresentAtlanta, Ga, UsPromoted to lead growth marketing functions: digital marketing, demand generation, ecommerce and partner marketing to drive revenue and ROI through customer acquisition, expansion and retention.Partner with business leaders and sales teams in go-to-market strategy, campaign management, account-based marketing (ABM), lead management and performance reporting.
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Senior Director Demand Generation And Marketing AnalyticsEquifax Jul 2020 - Oct 2022Atlanta, Ga, UsLed demand generation planning and operations, performance reporting and analytics to improve campaign execution and lead management. Established growth-driving marketing technology stack.
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Marketing Director, North AmericaEmerson Automation Solutions 2018 - 2020St. Louis, Mo, UsPromoted to North America leadership team driving strategic marketing, channel management, campaign management, brand management and sales enablement strategies to develop, execute and measure marketing programs, digital projects and customer experience -
Senior Manager, Global Digital Strategy & AnalyticsEmerson Automation Solutions 2014 - 2018St. Louis, Mo, UsDevelop comprehensive digital strategy and drive execution across multiple business units to reach, engage and convert target audiences. Managed team of direct reports, agency, technology providers and led Digital Council to drive global strategy.Digital product management of marketing technology for content, commerce, CRM & marketing automation.
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Market ManagerNidec Motor Corporation (Formerly Emerson Motor Company) 2010 - 2014St Louis, Missouri, UsP&L, marketing budget and develop strategic growth plans to exceed targets for assigned markets. Lead comprehensive marketing strategy and execution including industry messaging, campaigns, pricing strategy, channel management/development, sales programs, advertising and tradeshows. Grow core business and alternate channels, including Amazon.com. Lead digital projects for website and ecommerce. -
Market Analyst, Strategic PlanningEmerson 2006 - 2010St. Louis, Mo, UsAnalyze market, business, pricing and competitive trends for sales growth and profit expansion opportunity. Measure marketing programs and lead forecasting, pricing strategy and S&OP processes. Support executives in strategic planning and work cross-functionally in reporting, analysis and presentations.
Tom Richards Skills
Tom Richards Education Details
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Washington University In St. Louis - Olin Business SchoolMaster Of Business Administration (Mba) -
Washington University In St. LouisMaster Of Business Administration (Mba)
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Truman State UniversityEconomics
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Training The StreetFinancial Modeling & Corporate Finance
Frequently Asked Questions about Tom Richards
What company does Tom Richards work for?
Tom Richards works for Equifax
What is Tom Richards's role at the current company?
Tom Richards's current role is Strategic Marketing Executive, Growth Marketing, Demand Generation, Lead Generation, Revenue Operations, Digital Marketing, Marketing Technology, Sales Enablement, Product Marketing, Channel Management, Ecommerce.
What is Tom Richards's email address?
Tom Richards's email address is tr****@****son.com
What is Tom Richards's direct phone number?
Tom Richards's direct phone number is +131455*****
What schools did Tom Richards attend?
Tom Richards attended Washington University In St. Louis - Olin Business School, Washington University In St. Louis, Truman State University, Training The Street.
What are some of Tom Richards's interests?
Tom Richards has interest in Science And Technology, Economic Empowerment.
What skills is Tom Richards known for?
Tom Richards has skills like Forecasting, Process Improvement, Cross Functional Team Leadership, Strategic Planning, Business Development, Management, Strategy, Leadership, Marketing Strategy, Digital Marketing, Marketing, Business Analysis.
Who are Tom Richards's colleagues?
Tom Richards's colleagues are Vladimir Smirnov, Ans Riaz, Valeska Hurtado, Karl Schutte, Nishant Shakya, Dawn Cautrell, Javier Fernández Barrientos.
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