Conceptualising and writing copy for the brands that Horizon FCB are responsible for. Imagine that. A copywriter writing copy.

Wrote 3rd party online course content, making it intriguing for the curious mind.Researched the ever-changing nutritional landscape and provided said curious minds with life-changing, well-grounded content.Got to write on controversial topics, which kept my writing sharp.Conceptualised and created social media strategy and content for the brand.

Writing web-based copy. Strategic monthly content creation.Daily ORM via Facebook and Twitter.Brand experience: Lipton Ice Tea, BAKERS, Discovery, APEX Shark Expeditions, Respublica Student Accomodation.

Regular proofreading and information cross-checking of education documents, making sure the documents are grammatically sound and error free before printing.

Daily duties included conceptualising and writing ATL and BTL copy, idea generation, proofreading, brand building and a LITTLE social media management. Brand experience: Weet-Bix, ProNutro, Lancewood, Lucky Star, Nature's Source, In-house website.

People manage. People manage. People manage. The job is 10% river guiding and 90% people management.

International Diploma in Copywriting