I am an award-winning creative with over 36 years experience. My interest is in furthering information and environmental art and design by continually challenging the technical and creative disciplines. I specialise in holistic wayfinding, cultural placemaking, interpretation and public art which inspires me to explore and develop unique design solutions for places, buildings, urban environments, parks and landscapes. I develop interventions that give a sense of ownership and meaning to local communities as well as creating clear and informative experiential design for visitors. In doing this, citizens feel a connection and understanding of their environment which inspires to create a greater sense of place and community. Informed by my own experience I have developed a public art strategy approach that ensures installations are relevant and appropriate, and that there is a robust and fair process in the selection of artists and their art. Engaging sincerely and honestly with stakeholders and local community is a key element in the curation of public art and its delivery. My work also includes nomenclature, branding and the development of identity and information systems for places and buildings to create sympathetic modern contemporary solutions that ensure places have a coherent, appropriate and desirable approach to environmental and spatial information design making them more accessible. Well-branded information materials for both print and digital communications can also be developed as part of a cohesive approach.I have determined a nomenclature to help in defining wayfinding and public art – wayfinding being that which is involved specifically in direction, A to B movement and signage, and wayfaring where I have developed an original and unique offering that seeks to integrate wayfinding and a more holistic approach that explores, not only A to B direction, but also develops opportunities for trails, explorations and public art working and engaging with local artists, stakeholders and place communities. I continue to develop my work across a variety of sectors and I have been known to appear on the speaking circuit in the UK and Scandinavia presenting my ideas on design and bringing meaning to place.Member of the International Society of Typographic DesignersRSA FellowAcademician of the Academy of UrbanismMember of the Sign Design Society