Rich Bloom

Rich Bloom Email and Phone Number

Vice President Marketing & Merchandising, Xfinity Retail @ Comcast @ Comcast
www.comcast.com
Rich Bloom's Location
Greater Philadelphia, United States, United States
Rich Bloom's Contact Details

Rich Bloom personal email

n/a
About Rich Bloom

Senior marketing executive with a history of success in Wireless, Telecom, CPG and Entertainment industries. Marketing strategy, brand building, advertising/media, shopper, partnership and sports marketing. Leading brand growth, building successful teams and driving organizational change.

Rich Bloom's Current Company Details
Comcast

Comcast

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Vice President Marketing & Merchandising, Xfinity Retail @ Comcast
www.comcast.com
Website:
comcast.com
Rich Bloom Work Experience Details
  • Comcast
    Vice President Marketing And Merchandising, Xfinity Retail
    Comcast Oct 2021 - Present
    Philadelphia, Pa, Us
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  • Comcast
    Executive Director Retail Marketing & Merchandising Xfinity
    Comcast Aug 2020 - Nov 2021
    Philadelphia, Pa, Us
    Leading the Retail Marketing, Merchandising and GTM organization. Defining Marcom strategy, engagement, merchandising, and operational execution in support of brand and revenue goals.
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  • Comcast
    Executive Director Head Of Marketing @ Xfinity Mobile
    Comcast Jul 2018 - Aug 2020
    Philadelphia, Pa, Us
    Led the Marketing team for Xfinity Mobile. Responsible for retail marketing, media investment and planning, OEM marketing, and customer development.2018 Silver Effie Award Winner Xfinity Mobile launch2018 Comcast Circle of Success Winner
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  • Comcast
    Executive Director Retail Marketing Xfinity Mobile
    Comcast May 2017 - Jul 2018
    Philadelphia, Pa, Us
    Responsible for both the launch of Xfinity Mobile at retail and overall Retail Marketing strategy for all lines of business.
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  • Samsung Electronics America
    Senior Director Of Marketing, Samsung Mobile
    Samsung Electronics America Oct 2014 - May 2017
    Ridgefield Park, Nj, Us
    Led the Residential and Business Marketing teams in support of mobile products at Verizon. Responsible for new product launches, retail merchandising, go-to-market execution, and promotional strategy to achieve revenue and market share goals.
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  • Pepsico
    Director Of Marketing, Pepsico
    Pepsico Mar 2012 - Oct 2014
    Purchase, New York, Us
    Led a team of professionals, responsible for Brand and Field Marketing strategy, media, advertising, and promotion development for the Mid-Atlantic Region (Division).Recipient, 2012 PepsiCo True Blue Award
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  • Pepsico
    Director Of Marketing, Pepsi Beverage Company
    Pepsico Mar 2011 - Mar 2012
    Purchase, New York, Us
    Responsible for all Sports Marketing for the Pepsi portfolio of brands within the Northeast and Mid-Atlantic markets. Negotiated NFL, NBA, NHL & MLB sponsorships. Created brand activation campaigns including experiential events, retail merchandising, consumer promotions, and packaging promotions. Directed in-stadium brand activation and media.
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  • Pepsi Bottling Group
    Senior Marketing Manager
    Pepsi Bottling Group Jan 2009 - Feb 2011
    Regional customer and shopper Marketing Manager.Created customer marketing & Shopper marketing programs for local customers, developing local packaging promotions, direct grass roots campaigns and sports marketing activation. Recipient, 2010 Pepsi Role Model Award
  • Pepsi Bottling Group
    Field Marketing Manager
    Pepsi Bottling Group Jan 2005 - Jan 2009
    Recipient, 2007 Pepsi Bottling Group Top Producer AwardRecipient, 2007 Pepsi Bottling Group True Blue Award
  • Pepsi Bottling Group
    Customer Marketing Manager
    Pepsi Bottling Group Jul 2001 - Jan 2005
    Strategic account level marketing planning. Designed and executed grocery, convenience and mass retailer promotions. Responsible for marketshare, volume and profitability.Recipient, 2004 Pepsi Bottling Group Field Marketing Award
  • Anheuser-Busch
    Director Of Promotions And Partnerships
    Anheuser-Busch Apr 1997 - Jul 2001
    St. Louis, Mo, Us
    Marketing leader with Anheuser-Busch Theme Parks (Sesame Place, Busch Gardens, Sea World)Led loyalty marketing, special events, consumer promotions and strategic partnerships- Responsibilities include development of annual marketing plan, manage agency touchpoints, create consumer promotions with retail and media partners, expand the season pass loyalty program and sell high profile in-park sponsorships. Recipient, 2000 Anheuser-Busch Adventure Park’s Shining Star Award for Excellence in Marketing, presented by August A. Busch III, Chairman and President of Anheuser-Busch Companies, Inc.
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Rich Bloom Skills

Marketing Strategy Brand Management Strategic Partnerships Marketing Advertising Strategy New Business Development Market Planning Event Management Sales Operations Management Leadership Fmcg Consumer Products Key Account Development Negotiation Social Media Marketing Cross Functional Team Leadership P&l Management Sports Marketing Integrated Marketing Strategic Planning Sales Sponsorship Marketing Communications Competitive Analysis Social Media Brand Development Digital Marketing Market Analysis Customer Insight Account Management B2b Multi Channel Marketing Retail Shopper Marketing Marketing Management E Commerce Online Advertising Business Development Fast Moving Consumer Goods Business To Business Forecasting Theme Parks Brand Activation

Rich Bloom Education Details

  • Drexel University Lebow College Of Business
    Drexel University Lebow College Of Business
    Marketing

Frequently Asked Questions about Rich Bloom

What company does Rich Bloom work for?

Rich Bloom works for Comcast

What is Rich Bloom's role at the current company?

Rich Bloom's current role is Vice President Marketing & Merchandising, Xfinity Retail @ Comcast.

What is Rich Bloom's email address?

Rich Bloom's email address is ri****@****psi.com

What is Rich Bloom's direct phone number?

Rich Bloom's direct phone number is +121596*****

What schools did Rich Bloom attend?

Rich Bloom attended Drexel University Lebow College Of Business.

What skills is Rich Bloom known for?

Rich Bloom has skills like Marketing Strategy, Brand Management, Strategic Partnerships, Marketing, Advertising, Strategy, New Business Development, Market Planning, Event Management, Sales Operations, Management, Leadership.

Who are Rich Bloom's colleagues?

Rich Bloom's colleagues are Nina Carter, Bharath Kumar, Bryant Veney, Sal Amico, Khumeetta Rhymes, Daniel Jones, Frederick Michelle.

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