Best Bike Split is a web based application that uses detailed information about a race course, a cyclist’s equipment, power data, riding style, as well as race day conditions to develop the optimal power plan for an athlete to achieve the fastest possible time on a course while staying within target power ranges. It uses advanced mathematics to determine where on the course it makes sense to power up and power down to hit the best time for a given power target.

Freelance consultant, marketing/advertising initiatives, print, website, database and flash design, development and implementation

Optimized Training Labs develops personalized training schedules for triathletes, runners, cyclist and swimmers. Each athlete's inputs are incorporated into a data driven optimization model to create a completely personalized schedule that will provide the maximal performance gains around the athlete's own daily availability. The model ensures that key workouts are not missed and that the schedule fits the athlete's work, school, group workouts, race schedule, and daily life commitments. Each schedule is reviewed and tweaked by a certified coach before being available to the athlete.

Rubber Duck Creative is a full service strategic communications design shop specializing in web design, web development, database development, custom content management systems, flash, game development, corporate identity, digital photography, advertising, and printed marketing materials.

Creative development, design, production, project management, client management, programming, networking, web mastering, and consulting of internet websites, multimedia interactive presentations and games for clients such as Hershey’s, Mary Kay, Adobe, Wilsonart International, Douglas Pads, Southwestern Bell, Hyatt Hotels, Anheuser-Busch Gardens, Frito Lay, Sony Pictures, National Cheerleader Association, Verizon and Dallas 2012

Creative development, design, layout and photo shoot direction of ad campaigns to including identities, newspaper, outdoor, direct mail, TV and radio for clients such as M.D Anderson, Columbia Healthcare Corporation, American Oilfield Divers and Universal Services