Rich Liou Email & Phone Number

Australia

Hong Kong SAR

Employed by Eastern Asia Technology (HK) Limited, a subsidiary of Eastech Holding Limited.Owner of USD 300M+ P&L

Fremont, CA

• Lead and managed NB portfolio (largest product category in ASUS) overseeing $700M+ in revenue for all US channel and US e-tailers.
• Grew revenue - 19% in 2014, 5% in 2015, and 10% in 1H 2016, and grew profit margins.
• Bootstrapped and lead a special one-year supply-chain project: procured, developed, and rollout of the supply chain software solution across my whole division using the cloud-based Boardwalktech platform. Successful.
• Resulted in improvement of the division's fundamental supply chain strategy that lead to more than 90% inventory turnover in less than 90-days for all $700M+ products.
• Drove future product development and roadmap with RD engineers
• Developed pricing models that lead to over over 400% increase in operating profit

Fremont, California, United States

Irvine, CA

- Oversaw forecasting & allocation of entire computer category- Maintained supply chain flow, oversaw inventory positions at account level and company level

Dallas, TX

• Initiated DLP Pico retail strategy. Solicited customer feedback, consumer sales, & returns for internal feedback to TI engineers and managers for product planning and development. Isolated technical problem with pico.
• Uncovered business intelligence from retailer for strategic ODM business development.
• Gathered industry intelligence on Wal-mart’s organizational structure and sales techniques, securing and hosting multiple meetings, including meeting with SVP General Manager of Entertainment, ultimately leading to.
• Consulted with multiple TI engineers & TI customer’s engineers to understand SoC embedded in Pico Media Projectors, effectively isolating problem with media projector slow performance.
• Recommended market opportunities to DLP leadership and senior engineers. Suggested coupling android ecosystem to grow DLP Pico media projectors market, specific feature requirements for pico projectors based on.
• Established industry communication with executives of retailers at Walmart, Office Depot, Fry’s Electronics, Radio Shack & Tiger Direct, with successful product placement at Sam’s Club & Fry’s Electronics.

Ithaca, New York Area

• Conceptualized and launched website targeting the college experience that offered a forum to review and discuss restaurants, entertainment, college courses, and other student-centric topics. Defined market strategy.
• Analyzed market and community-oriented websites to establish groundwork for Zampus’s successful business plan, marketing strategy, and corporate vision, including product interactions with relevant technologies.
• Improved customer satisfaction and retention by conducting marketing research, including in-person user tests, focus groups, and a 32-question “smart” survey; refined online marketing plan and site features based on.
• Projected company financing from historical data and created comprehensive annual financial documents for investors, securing angel investment of over $250,000 for an additional year.
• Screened, interviewed, hired, and led in-house team of three developers, two part-time programmers, and two independent designers, resulting in the launch of beta site on schedule and under budget.

Taiwan

Participated in two key business consulting projects. Shadowed Senior Business Consultants and worked directly on key business consulting projects.

Bachelor Of Science (B.S.), Engineering

Activities and Societies: Sigma Alpha Lambda Honor's Society Electrical Computer Engineering. Operations Research.

Master Of Business Administration (M.B.A.)

Arizona State University

Fashion Studies

High School Diploma

Calabasas, CA College Preparatory School