Richard Shriver, Pmp, Cspo, Lssgb

Richard Shriver, Pmp, Cspo, Lssgb Email and Phone Number

Adobe AEM Consultant at Lamb Weston @ PMI - Fort Worth Chapter
Richard Shriver, Pmp, Cspo, Lssgb's Location
Dallas-Fort Worth Metroplex, United States, United States
Richard Shriver, Pmp, Cspo, Lssgb's Contact Details

Richard Shriver, Pmp, Cspo, Lssgb work email

Richard Shriver, Pmp, Cspo, Lssgb personal email

Richard Shriver, Pmp, Cspo, Lssgb phone numbers

About Richard Shriver, Pmp, Cspo, Lssgb

My name is Richard Shriver. I deliver excellence in Integrated Marketing.I drive revenue and corporate profits. I develop innovative Digital and Omnichannel programs that drive customer engagement.I have a unique blend of leadership experience and skills in: Omnichannel Marketing, CRM, Content Management, Digital Strategy Development, Contact Center, agency and vendor management that drive bottom line results.✭DIGITAL MARKETING MANAGER – Digital programs designed to maximize customer engagement. Grew CRM Database from 800k to 3 Million members in 2 years. Developed Omnichannel Programs using Email, Direct Mail, Call Center, IVR, SEO, SEM and SMS, Social Marketing and product.com sites.✭OMNICHANNEL MARKETING – Developed and executed award winning, Omnichannel Marketing Programs. Subject Matter Expert (SME) in Adobe Experience Cloud and Digital Content Management.✭ DIGITAL MARKETING MANAGER – Digital and Data Strategies, website development, Site optimization to drive maximum conversion✭STRATEGY – Digital strategy development to support brand objectives and product launches.✭AGENCY MANAGEMENT – Oversight of up multiple CRM, SEO, SEM, Digital and Brand Agencies contributing to the overall digital and CRM execution.✭VENDOR PARTNERS – Managed and coordinated the efforts of multiple Database/Website Hosting, Email, SMS, Paid Search/SEO and PPC vendors.Specialties: Project Management - PMPLean Six Sigma Green BeltAdobe Experience Cloud - AEM, Campaign AAM AA, TargetAgile Product OwnerCustomer Relationship Management (CRM)Seibel|Unica|Exact Target|Salesforce|Custom CRM/CMS PlatformsIntegrated MarketingContent ManagementDigital Marketing ProgramsOmnichannel MarketingEmail ProgramsDTC MarketingCross Functional Team LeadershipB2C|B to CB2B|B to BSegmentation StrategyDatabase MarketingAgency/Vendor ManagementDirect Marketing ProgramsDirect Response MarketingContact Rich:215-720-8871rgshriver@verizon.netwww.linkedin.com/in/richshriver/

Richard Shriver, Pmp, Cspo, Lssgb's Current Company Details
PMI - Fort Worth Chapter

Pmi - Fort Worth Chapter

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Adobe AEM Consultant at Lamb Weston
Richard Shriver, Pmp, Cspo, Lssgb Work Experience Details
  • Pmi - Fort Worth Chapter
    Director Of Technology
    Pmi - Fort Worth Chapter Jan 2019 - Present
    Fort Worth, Tx, Us
  • Lamb Weston
    Adobe Aem Consultant
    Lamb Weston Dec 2019 - Jun 2020
    Eagle, Id, Us
    Adobe AEM - Migration to Sites, Upgrade Assets to 6.5Adobe Brand Portal IntgrationAnalytics IntegrationTarget IntegrationDatabase Intgration
  • Ansira Partners Llc
    Avp, Adobe Projects
    Ansira Partners Llc Jun 2019 - Dec 2019
    Addison, Texas, Us
    Adobe Experience ManagerAdobe Campaign StandardAdobe TargetAdobe Audience ManagerAdobe AnalyticsDatabase integration
  • Gm Financial
    Sr. Project Manager, Digital Strategy And Implementation
    Gm Financial Sep 2016 - Jun 2019
    Fort Worth, Texas, Us
    Adobe Experience ManagerAdobe Campaign 7.0Adobe TargetAdobe Audience ManagerAdobe AnalyticsSite MigrationDatabase integrationDigital Project Management
  • Integrated Marketing|Crm|Digital Project Management
    Independent Consultant
    Integrated Marketing|Crm|Digital Project Management Aug 2014 - Aug 2016
    Adobe Experience ManagerAdobe TargetSite Build/MigrationOmniChannel Program implementationBiogenKohl's
  • Alcon Laboratories, Inc.
    Manager, Global Digital Marketing
    Alcon Laboratories, Inc. Sep 2012 - Jul 2014
    Geneva, Switzerland, Ch
    Primarily responsible for maximizing lifetime customer value through Customer Relationship Management (CRM), Content Management and Integrated Marketing. Expanded the CRM System from 3 to 12 strategic brands and 800K members to 3 Million members in less than 2 years. Expanded the system from a single thread email platform to a multi-channel messaging platform with SEO, SEM, SMS, IVR, Call Center, Direct Mail and Social channels.Managed multiple creative agencies as well as database hosting, web-site hosting, SEO and Paid Search partner agencies.
  • Merck
    Franchise Operations Manager (Digital Program Manager)
    Merck Jan 2010 - Sep 2012
    Rahway, New Jersey, Us
    Responsible for the Integrated Marketing planning, Content Marketing and execution strategy for eight respiratory brands including Agencies development of tactical assets and CRM messaging streams. Developed the consumer e-strategy for the DULERA consumer launch, including web design, coupon activation strategy, call center, as well as acquisition and retention strategies within an overarching CRM program. Developed and executed the Integrated Marketing strategy for the DULERA product launch.Call Center and Direct Mail SME for the Multichannel Marketing Group Operational oversight of program execution by internal and outsourced vendor teams.Trained and developed internal and outsourced operational support teams. Business planning and budget management.
  • Merck
    Multichannel Marketing Manager (Digital Project Manager)
    Merck Apr 2003 - Jan 2010
    Rahway, New Jersey, Us
    Responsible for Integrated Marketing/Multi-Channel communications to physicians and consumers using the Siebel Suite of tools, across all human health and vaccine products - utilizing content management strategies across all channels (web, email, direct mail, call center, sales force). Partnered with multiple business units to use technology as a solution to support their brand marketing objectives in order to significantly cut marketing costs.Oversight responsibilities for Call Center, telemedia, data processing and fulfillment vendors.Business owner - Consumer Database of 14 MM namesImplemented B to C Integrated Marketing campaigns
  • Cc3/Marketing Communication Systems
    Manager, Customer Interaction Center (Web Enabled Call Center)
    Cc3/Marketing Communication Systems Nov 1994 - Oct 2002
    Profit and Loss Responsibility for the following functions/areas: Call Center/Telemedia Services, Data Processing, Fulfillment, Vendor Contracts, Inventory Control and Production Control.Key Account Manager responsible for tele-services, database and fulfillment programs in multiple markets including: U.S. Government, Utility, Financial, Insurance, Pharmaceutical, Telecom and Travel Industries.Built and managed Call Center and web enabled Contact Center

Richard Shriver, Pmp, Cspo, Lssgb Skills

Returns Planning Printing Insurance Vendors Sales Relationship Marketing Data Entry Cold Calling Vision Care Digital Marketing Oversight Telemarketing Online Advertising P&l Management Cross Functional Team Leadership Segmentation Direct Mail Search Management Design Customer Value Sms Integration Crm Allocations Consumer Marketing Hiring Sales Manager Leadership Circulation Publications Business Plan Incentive Programs Ms Excel Profit Retention Programs Messaging Physicians Forecasting Brochures Hcp Data Processing Seo Strategy Budgeting Budget Management Microsoft Excel Dtc Training Customer Service Campaign Management Ms Project Spring Framework Project Management Reporting Call Centers Operational Support Cost Reduction Hardware Campaigns Operational Oversight P&l Direct Marketing Partner Management Assistant Director C Customer Interaction Profiling Tools Market Planning Web Design Communication Customer Service Management Customer Relationship Management Quality Assurance Sales Management Operations Maintenance Seibel Email Marketing Communication Systems Business Intelligence Service Management House Data Integrity Analytics Mail Inventory Control Pricing Retention Strategies Database Marketing Account Management Resources Vendor Contracts Compliance Oversight Government Contact Center Management Collections Vendor Management Bonus Commission Visio Integrated Marketing Cadence Software Outlook Ivr Program Management Analytical Skill Faq Managed Care Systems Management Program Development Military Marketing Operations Multi Channel Marketing Email Marketing Data Maintenance Prospect Staff Development Pharmaceutical Industry Marketing Strategy Order Processing Siebel Dbms

Richard Shriver, Pmp, Cspo, Lssgb Education Details

  • Ursinus College
    Ursinus College
    Marketing

Frequently Asked Questions about Richard Shriver, Pmp, Cspo, Lssgb

What company does Richard Shriver, Pmp, Cspo, Lssgb work for?

Richard Shriver, Pmp, Cspo, Lssgb works for Pmi - Fort Worth Chapter

What is Richard Shriver, Pmp, Cspo, Lssgb's role at the current company?

Richard Shriver, Pmp, Cspo, Lssgb's current role is Adobe AEM Consultant at Lamb Weston.

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What schools did Richard Shriver, Pmp, Cspo, Lssgb attend?

Richard Shriver, Pmp, Cspo, Lssgb attended Ursinus College.

What skills is Richard Shriver, Pmp, Cspo, Lssgb known for?

Richard Shriver, Pmp, Cspo, Lssgb has skills like Returns, Planning, Printing, Insurance, Vendors, Sales, Relationship Marketing, Data Entry, Cold Calling, Vision Care, Digital Marketing, Oversight.

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