Rick is a highly accomplished and award-winning Marketing/Advertising Executive. He has directed strategies for leading agencies and cultivated relationships with many Fortune 500 clients. His efforts have contributed to his employer’s revenue growth, market share and profit margins, while also helping his clients to maximize brand awareness and revenue growth.Rick establishes a detailed familiarity with his clients’ products, services, markets, industry, and competition. He develops multi-media strategies to achieve effective market penetration and messaging that resonates with his client’s target audience. Rick functions as solutions and consultative seller and establishes client-focused partnerships. He relies on Key Performance Indicators (KPIs) to track performance versus goals and to serve as a baseline for continuous improvement. His awards have included 11 Lions at Canne, one National Emmy, and a personal letter from Warren Buffet for his teams work for franchisee growth on Dairy Queen.Rick is a graduate of The State University of New York earning a Bachelor of Arts in Marketing/Economics.