Rick Capstraw Email & Phone Number

Redondo Beach, Ca, Us

Lexington, Massachusetts, Us

Driving the growth of the Signiant Platform across strategic sales, International sales, business development and strategic alliances.Signiant's SaaS products are trusted by more than 50,000 companies to move petabytes of high value content every day with speed, reliability and security. No matter where content needs to flow — between people, between systems, with partners, or to and from the cloud — Signiant’s simple, powerful product portfolio will handle any content exchange use case. Our patented SaaS platform underpins each product, offering centralized visibility and control, and providing the foundation for innovations in content exchange.

Los Angeles, California, Us

Lead go-to-market strategy development, translate strategies into plans, and coordinate execution. Design sales management processes. Forecast revenue and develop key performance indicators (KPIs) to assist with revenue generation. Monitor revenue pipeline and leads. Allocate resources for short-term and long-term revenue generation projects. Establish, foster, and maintain stakeholder relationships. Facilitate team training sessions to upskill staff. - Developed go-to-market, sales, marketing, and solutions engineering teams from scratch.- Lead the entire Go-To-Market process for this media technology start-up. Building revenue, marketing, sales operations and processes from scratch.

Los Angeles, Ca, Us

Directed 110-member global sales team. Led sales functions including Direct Sales, Channel Sales, Solution Engineering, Customer Success, and Account Management functions. Developed sales strategy, KPIs, and sales/revenue reporting. Researched markets and utilized data to forecast sales. Monitored sales performance and recommended changes in pricing structures to increase sales. - Generated $25M in annual net new customer revenue and $300M+ in total annual revenue.- Developed and launched Latin American business, achieving 110% revenue growth year-over-year through direct and channel sales efforts.- Reversed trend of declining new customer growth by restructuring the sales organization and creating a dedicated acquisition sales team.- Increased share of international business (non-US) revenue from 15% to 25% of total revenue over three years by growing team, leadership, and culture in EMEA and Asia.- Boosted channel revenue from 8% to 19% of total revenue by modifying sales strategy to focus on enabling key partners, restructuring channel go-to-market strategy, and driving 120% year-over-year growth.

Los Angeles, Ca, Us

Rick leads the VDMS sales team for the Americas. The Americas sales team helps our customers deliver next-generation digital experiences for today’s demanding users, whether it be their favorite TV shows, catching up with friends via social media or shopping for the latest gadgets. Built on top of one of the world’s largest networks, our platform easily handles your users’ appetite for instant, secure and always-on media, anytime, anywhere.

Los Angeles, Ca, Us

Rick leads the North American Media & Entertainment sales team at Verizon Digital Media services.

Los Angeles, Ca, Us

I work with content companies across the globe to meet the consumer demand of "my content, anytime, anywhere". We provide a simple, comprehensive workflow to ingest media and deliver it to any device, anywhere.

Basking Ridge, Nj, Us

Rick leads a cross-functional enterprise sales team in the Verizon Enterprise Solutions Media and Entertainment vertical. Manage a revenue base of over $40 million in annual revenue.

Basking Ridge, Nj, Us

Rick leads Sales Strategy for the Verizon Enterprise Solutions Media & Entertainment, Technology and Services (METS) Verticals with responsibility for growth/revenue in this area through development and execution of the Verizon Enterprise Solutions sales strategy. Rick's activities drive the organizations largest and most strategic customer solutions. He serves as the sales lead for the strategic initiatives teams to drive and close sales opportunities. While developing solutions around complex customer requirements, Capstraw matrix-manages cross functional teams to ensure alignment of internal resources including business development, legal, pre-sales support, sales and solutions partners. He also evaluates sales opportunities from a financial standpoint, and oversees the development of return on investment and EBITDA evaluations. With over 15 years of industry experience, he has held business development leadership postions in the media & technology industrys with Disney, CNET, Ticketmaster and others.

Provided leadership and direction for business development, marketing, promotions, and sales initiatives for this management consulting and research firm. Plan and lead market research to develop strategic growth plans across the Hong Kong and ASEAN markets. Assess and identify new business opportunities, while creating strategies for strengthening existing relationships. Create products and pricing models to capitalize on opportunities.Selected Contributions:• Spearheaded a 50% increase in revenue generated from the Hong Kong market.• Penetrated new markets in Hong Kong, Singapore, London, and New York through creation of marketing initiatives to promote research services.• Drove growth of subscription research program by conducting business and market analysis and restructuring the program to address market opportunities.• Performed market research, competitive analyses, and developed convergence strategies, market-entry strategies, and other strategic business recommendations to assist clients in meeting profitability targets.

Us

Led new business development strategies and creation of revenue streams for digital music service and data businesses. Directed, coached, and motivated three-member team in development and execution of strategic growth plans.Selected Contributions:• Developed and led implementation of strategies for capitalizing on new business and revenue opportunities, and driving strategic partnerships and acquisitions.• Generated direct revenue stream and exceeded quarterly targets by securing and implementing content licensing deals.

San Francisco, Ca, Us

Drove market development and market penetration efforts through creation and execution of new business strategies. Expanded business relationships and generated new revenue from existing customers with addition of services.Selected Contributions:• Produced direct revenue through identification of market trends and development of products and content to address opportunities in new categories • Created and launched CNET’s digital music center.• Spearheaded successful launch of new enterprise computing product by pursuing and securing strategic deals with top-level research firms.• Generated new advertising and lead opportunities, while decreasing company’s consumer acquisition costs through strategic negotiations and planning.

Burbank, Ca, Us

Planned and managed development of customer-relationship marketing programs, directing CRM based promotional and marketing efforts for Mighty Ducks of Anaheim and Anaheim Angels. Created communications strategies, sales plans, and promotional activities.Selected Contributions:• Significantly exceeded revenue target within the first year of launching the Anaheim Angels’ web site.• Negotiated revenue producing deals with Broadcast.com, Cox Interactive Media, SportsTicker, and iFan.

Beverly Hills, California, Us

Promoted rapidly through this organization, managing client relationships, leading sales efforts, and coordinating promotional events.Selected Contributions:• Developed and maintained client relationships generating revenue for Los Angeles’s largest sports and concert venues.

Post Graduate Diploma, Economics

Business Administration