Lead and align the two operational teams with emergent projects objectives and tactical opportunities through horizon scanning of environments. Analyse functional and non-functional requirements of multiple business systems.• Completed the large transformation programme, rollout and adoption of data strategy that matured data landscape and reduced market barriers.• Generated 4B customer event interactions by introducing Single Data View consisting of large CRMs, CMS, and data platforms, which enabled company to create communication strategy.• Avoided customer drop-off through the improvement in consent and Legitimate interest sign-up methodologies while presenting GDPR framework.- Product owner for the Single Data view, Preference Centre, DocCentric, Abbyy FlexiCapture and Data Strategy. Overall responsibility of Product management for cross-system roadmap and backlogs (Macro and Micro systems).- Responsible for the development and implementation of the Woodland Trust data strategy and data maturity programme. - Line management of two operational teams: System Analysis and Marketing Selections. - Business analysis: Elicitation of functional and non-functional requirements. Liaise with business users to provide high quality business analysis and prepare business cases in support of organisational investment in new projects, as well as providing analytical support to senior decision makers. - Lead BA for the GDPR framework: optimisation of the consent and Legitimate interest sign-up methodologies to mitigate mass drop-off. - Assisting in the formulation of the policies and processes for GDPR including operational procedures and asset registers, as well as taking part in regular compliance clinics.

Directed analyst and UAT staff while upgrading core CRM/CMS and overseeing UAT cycles as a business lead. Managed product optimisation and implementation in collaboration with internal/external stakeholder. Evaluated non-functional system and process specifications to meet performance targets.• Automated manual processing and saved time over 80% by using ETL and ERP techniques that maintained head count stability.• Enhanced engagement with B2B/B2E/B2C contacts by reducing market barriers via optimisation in systems and procedures.• Led the high quality creation and installation of company’s project management framework.- Supported the implemented the Woodland Trust Project Management framework. - Using ETL and ERP techniques, I worked with the Support Services team to reduce manual processing by over 80%. Automation enabled head count to remain stable, whilst embracing technology automation.- Speed and barriers to market were reduced by optimising processes, systems and procedures. This resulted in warmer engagement with B2B/B2E/B2C contacts. - Business lead for core CRM and CMS upgrades and UAT cycles.- Product optimisation and implementation.- Eliciting core system and non-functional system and process specifications.

Prepared and conducted the Lloyds Register site visits and audits on the overhead line, underground systems, fitting, and Jointing projects.Built and retained valuable relations with key customers across the DNO area. Monitored the system specifications and maturity on daily basis. Supervised all the aspects of business analysis and project management. Conducted analysis of historical data to enhance proposed solution and forecasting.• Aided the training and authorisation of over 400 staff as per DNO, internal requirements, and electrical network via establishment of electrical authorisation processes across WPD contract.• Mitigated manual intervention and human errors via development and installation of system. • Attained end-user goals by devising new procedures into the core company.

Set-up business, process, data, and workflow models, covering the creation of end-user support and implementation of BAU.BUSINESS ANALYST (2010 to 2012)Prepared and presented strong business cases to stakeholders and directors. Identified new project ideas and ad-hoc solutions through analytical analysis. Steered the assessment of business profit and loss into company. Produced estimate of cost with respect to the time and effort.• Achieved more than £14M of fair share contributions yearly by developing and leading 3-year tendering contract in liaison with Lloyds TSB & Barclays/Barclaycard.• Improved business areas through co-ordination with the senior management and stakeholders- Presenting business cases to internal and external stakeholders- Analytical Analysis of project ideas, notions, and general ad-hoc solutions. - Analysis of new business into the company- (profits and losses)- Liaising with CEO, Directors and major stakeholders to improve working business areas. - Analyse business processes to identify areas of inefficiencies. - Preparing an estimate of cost vs. effort & time. - Creating analysis models such as business models, process models, data models, workflow models; developing end-user support, and implementing BAU.

Achievements:- Created a new training manual for the department. The training manual, PDF (personal development folders), one 2 one’s, benchmarks and appraisals all linked together to ensure that the training was consistent, and right for the individual (unique bespoke training).- Monitored and analysed the staff’s statistics for all working areas. Increased the team’s KPIs to increase the overall productiveness output for the department.Responsibilities:- Working with the team to improve/reduce problems, bottlenecks and other training issues- Implementing new idea’s and processes that would benefit the team- Training and mentoring new staff- Improving moral within the department(s)- Monitoring statistics/ KPIs : Summarising, evaluating and drawing conclusions to issues/ training issues within the teams- General management of the whole department