Ricki Fairley is a Chief Executive Officer and Co-Founder at Touch, The Black Breast Cancer Alliance. They possess expertise in brand management, marketing, strategy, marketing strategy, creative direction and 45 more skills. Colleagues describe them as "Decisive and synergistic social media Guru!" and "Ricki is one of the best strategic marketing minds in the business. A consummate professional, Ricki has an accomplished career working with some of the top brands and client accounts in the world. Her experience includes working with and for Coca-Cola, Hillshire Farm, Sprint, Wachovia, Chupa Chups, AARP, National Black Arts Festival, NASCAR and supporting a major political campaign. Ricki's experience on both the client side as well as the agency side has added to her repertoire of skills including strategic planning, creative development, market research, account management, brand management and host of others that make her keenly aware of how to understand and achieve client objectives. I had the opportunity to work directly for Ricki. As a manager Ricki empowers her team to take ownership of projects, provides learning opportunities and multi-tasks across reports on various accounts. Finally, Ricki possesses a unique and great creative mind which allows her to add value to her clients through innovative and strategic thinking. I recommend Ricki to anyone looking to improve their brand image and strategic marketing efforts."