Rick Koleta Email & Phone Number

San Francisco, Ca, Us

San Francisco Bay Area

Work with startups on marketing projects that include:• Go-to-market strategy, planning, and implementation • Demand generation and account-based marketing• Data enrichment, marketing automation, and modernizing the GTM stack• Product marketing, segmentation, positioning, messaging• Content marketing, SEO/SEM, SMM, online advertising• Public relations and analyst relations• Launches, events, webinars• Hiring and team developmentI apply a combination of 6 GTM motions—Product-Led, Inbound-Led, Outbound-Led, Partner-Led, Event-Led, and Community-Led—to drive success for our clients. I also foster a vibrant community of go-to-market professionals through GTM Nights and share actionable insights via the GTM Vault newsletter, podcast, and blog. My experience spans a diverse range of industries, including Artificial Intelligence, Sales Technology, Education Technology, Cybersecurity, Healthcare Technology, Data Privacy, Clinical Research, Pharmaceutical Services, Marketing Technology, Real Estate Technology, Smart Living, Influencer Marketing, Digital Media, Venture Capital, Aging and Longevity, Supply Chain Management, Foodservice Technology, Healthcare, Insurance, Mobile Advertising, Digital Marketing, Event Management, and Community Building.The companies I've partnered with have secured funding from top investors such as Y Combinator, Other People's Capital, Golden Gate Capital, TRPE Capital, Wesley Clover, Village Global, Next Orbit Ventures, John Donovan, Orbit Ventures, Ethos Ventures, Felicis Ventures, Terry Matthews, Dharmesh Shah, Defy Partners, Owl Ventures, Tailwind Capital, Halcyon, NewSchools Venture Fund, Zhen Fund, Sinovation Ventures, and Imagine K12, among others.

San Francisco Bay Area

Exclusive interviews with tech operators and VCs, diving deep into their career journeys, lessons learned, and GTM expertise. Hosted by Rick Koleta.

Istanbul, Turkey

Built Turkey's category-leading influencer marketing platform from 0 to 1, establishing a new industry standard. Led commercial teams while managing vendor relationships. (Exit to Wesley Clover)

Istanbul, Turkey

Mobile Advertising Platform. Responsibilities included Website and Event. I worked on the GTM strategy and execution of a key product (mobile SDK for mobile app publishers) that increases targeting capabilities for advertisers while providing better monetization opportunities for publishers.- GTM strategy and execution of key product, including homepage, pillar product pages, explainer video, and blog with product content and write-ups from the team.- Organized multiple field events, coordinated sponsorships, set up booths, and engaged with attendees to generate buzz and excitement from prospective app developers.- Performed market research to understand the competitive landscape, distill the unique value proposition, identify the key differentiators, and develop messaging for marketing collateral.

Istanbul, Turkey

Loyalty and payments mobile app and CRM for restaurant chains. Responsibilities included Website, Sales Enablement, and Partner Marketing.- Developed and managed collateral, including website content, product features, and case studies.- Supported sales reps at prospect meetings with personalized sales decks.- Developed training pamphlets and custom collateral for customers to promote loyalty programs.

Istanbul, Turkey

Worked on GTM of key product - Yogurtistan, a browser-based virtual game with integrated e-commerce. Responsibilities included Website, PR, and Email.- Cleaning up and management of prospective customer database of contacts utilized for drip email marketing campaigns.- Developed press kit, facilitated communication with journalists, and circulated press releases leading up to the launch at the DEMO event in Silicon Valley.- Managed the development of marketing collateral, website optimizations, and visual content highlighting key features of the Yogurtistan platform.

Bachelor Of Science In Business Administration - Bsba, Business Administration And Management, General

International Baccalaureate