Rick Shortt Email and Phone Number

• Freelance marketing & consulting company operated in my spare time focused on small businesses & charities.• Provide strategy, evaluation & consultation to enhance digital marketing presence.• Website development & maintenance.• Graphic design, photography, videography & drone photography/videography.• Development & execution of digital advertising campaigns via Google Search Ads, Google Display Ads & social media advertising.

• Directing all marketing aspects for multi-million-dollar companies within the Prime Inc. group of companies: Pedigree Truck & Trailer Sales, ecoSHRED, Primatara & Power Only.• Creating complex marketing strategies that are executed personally that include: digital advertising via Google & social media, branding, web design, graphic design, photography, videography, SEO, reputation building & management, email & text message marketing & social media content creation.• Developing synergy between different Prime Inc. companies to provide better value to customers by cross marketing products & services to our customer base.• Providing guidance in sales strategies, implementation & sales training.

• Responsible for all marketing programs belonging to 3 corporate brands, 3 hotel brands, and 13 apartment brands.• Developed and facilitated sales and customer service training curriculum.• Strategized and created brands for new assets along with rebranding existing assets consisting of naming, color pallets, logos, typography, value statements, and customer propositions.• Represent all company brands in media, public speaking, charitable outreach, and relationship building.• Deployed digital advertising campaigns using Google search ads, Google display ads, and social media advertising.• Creation and leadership of company employee happiness program.• Build, organize, and deployment of creative assets: photos, videos, graphic art, content marketing, relational marketing partnerships, press releases, and website development/maintenance.

• Managed up to 50 employees in 7 locations.• Responsible for over $100,000,000 in assets.• Prepared and managed budgets, financial statements, monthly reporting, marketing strategies, and sales goals.• Administered sales and customer service training.• Developed and maintained community partnerships.• Represented the company in the media and community events.• Developed social media initiatives, marketing direction, customer retention efforts, and referral campaigns.

• Developed customer service and sales training curriculum for JP Morgan Chase call center employees world-wide• Created online and written materials for training usage• Facilitated “train the trainer” courses for training staff along with new hire and continued learning courses for JP Morgan Chase call center employees.• Evaluated success factors for training and new hire staff.• Provided classroom and one-on-one coaching for further employee growth.