Rick Sorkin is a Santa Monica-based Creative Producer, Digital Strategist and Consultant, whose career expertise sits at the intersection of creative strategy, business development, audience engagement, and digital media marketing. He has ideated, managed and monetized global campaigns that have reached billions of people and produced measurable results.Rick has strategized for global brands ranging from Coca-Cola, Oreo, Canon, Nike, Snapple, and Bose, entertainment properties such as Universal Studios, Warner Bros., Bob Marley Brand and the NBA, and individuals including Matthew McConaughey, Tom Cruise, Stan Lee, Katie Couric, Reese Witherspoon, and James Franco to name(drop) a few.Past corporate experience includes head of social media and creator of the Digital Advisory Group at Creative Artists Agency, Senior Social Media Strategist for 360i, the world’s top digital marketing agency, and VP of Talent & Strategy for WhoSay, Viacom’s celebrity social media syndication platform.Rick served as CEO for a celebrity emoji app company, where he oversaw app development and talent management for Justin Bieber, Sia, Robbie Williams, Snickers, Best Buy and 30 others. He's produced celebrity content such as ‘Cooking with Eva’ (Eva Longoria web series), 'Tracy Morgan Hosts The Billboard Music Awards', and as influencer Activation Executive for IBM + The Grammys.In 2018, Rick Executive Produced 'THE TELETHON FOR AMERICA, a first-of-its-kind, star-studded live-streamed get-out-the-vote event, featuring 100+ celebrities and activists including Jane Fonda, Charlize Theron, Natalie Portman, Judd Apatow and Chelsea Handler. The Telethon received millions of views, gathered 30k+ pledges from viewers to vote in the 2018 midterm elections, and was streamed across Comedy Central digital, Ellen Degeneres' YouTube page, and 30 other partner channels. telethonforamerica.com