Stephanie R. Email & Phone Number

Summary - • Align on business & marketing goals to drive incremental Small Business (SMB) volume & revenue, and net new customers• Support strategic plans to achieve Customer Communication & Digital Marketing goals and objectives• Execute & deliver on strategy, marketing products & services and driving brand awareness to target audiences• Develop & implement customer facing communication & search engine marketing programs, projects, & strategies targeting unknown, prospective and existing audiences• Manage Paid Media Agency relationship and ensure performs work outlined within Scope of Work (SoW)• Partner with Paid Media Agency to manage always-on & ad hoc paid search campaigns across search engines (Google, Bing, Baidu or Naver), keyword research & planning, ad copy development, A/B testing, tagging, KPIs & measurement, performance & results tracking, data analysis, key insights, data-driven decision making and optimization• Cross-functional project collaboration with Audience team to create Remarketing Lists for Search Ads (RLSA) and Customer Match Audiences in BlueConic, International Region & Corporate Marketing stakeholders to promote UPS products and services via paid search channel, Procurement to approve annual Paid Media Agency contract or Scope of Work (SoW) and Finance to manage budgets and invoices in COUPA• Support 28 markets in the United States and 4 international regions, including Asia Pacific (APAC), Canada (CA), Europe & Middle East Africa (EMEA), and Latin America (LATAM)• Weekly, monthly and ad hoc reportingAccomplishments - • Revenue, Investment, and ROAS performance to plan • Effective Budget Management, Campaign Project Management, Team Leadership, and Vendor or Agency Management Core Competencies - • Analytics • Budgeting, Forecasting • Collaboration with Audience, Finance, Marketing and Procurement Teams • Project Management • Reporting • Vendor or Agency Management Technical Competencies - • Adthena • COUPA• JIRA • Search Ads 360 • Smartsheet • Tableau