Rick Swensen

Rick Swensen Email and Phone Number

Sr Hardware Product Manager at Cricut @ Cricut
south jordan, utah, united states
Rick Swensen's Location
South Jordan, Utah, United States, United States
Rick Swensen's Contact Details
About Rick Swensen

Experienced brand builder with a passion for creating products and experiences that make consumers’ lives better. I have grown brands with the vision of an architect, building strategies and team coalitions towards helping brands win with consumers. I love the challenge and growth each day provides as I focus on delighting consumers.Specialties: Leadership, Consumer Insight, Digital Marketing, Social Media, Data Analysis, Brand Strategy, Cross-Functional Teams, Tri-lingual.

Rick Swensen's Current Company Details
Cricut

Cricut

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Sr Hardware Product Manager at Cricut
south jordan, utah, united states
Website:
cricut.com
Employees:
506
Rick Swensen Work Experience Details
  • Cricut
    Sr Hardware Product Manager
    Cricut Jul 2019 - Present
    South Jordan, Ut
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  • Nestlé Purina North America
    Brand Manager
    Nestlé Purina North America Jan 2014 - Jul 2019
    Greater St. Louis Area
    • Led a project developing new manufacturing techniques enabling the launch of a premium line of Beggin Strips which surpassed its’ $15MM launch target while improving both brand and retailer margins• Managed all aspects of rennovation of Beggin’ brand in changing packaging sizes, structures, creative, product formulas, and pallet configurations, which saved the brand $1.9MM per year• Developed and executed eCommerce strategy for the Beyond brand through innovative pricing, paid search, and eContent tactics, leading to $4MM+ in profitable sales growth vs. previous year• Created Advanced TV advertisement at one sixth the cost of standard production by leading a condensed creative team in working directly with videographer/photographer on location in Alaska
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  • Nestle S.A.
    Marketing Associate
    Nestle S.A. Aug 2011 - Jan 2014
    • Pioneered a new product format in designing and launching Pixy Stix Candy Canes leading to a design award• Managed all aspects of $37 MM Holiday portfolio consisting of 45+ SKUs and 14 brands• Led Holiday I/R launch for confections group including 19 new items totaling 29.9% of the final portfolio• Increased Holiday profitability by 140 bps by portfolio optimization and leading segment pricing activity
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  • Eli Lilly And Company
    Sales Representative
    Eli Lilly And Company Oct 2006 - Sep 2009
    • Achieved the #2 rank of 514 US territories through innovative analysis of physician prescribing data and re-segmentation of doctor profiles• Designed a new physician targeting strategy resulting in the #1 US rank for Lilly's top product Zyprexa• Directed the launch of Cymbalta into the Boston pain market successfully overtaking its primary competitor in market share within the first year for 11 of the 15 largest insurance plans• Developed quantitative analysis tools adopted by all Lilly pain focus representatives in North East leading to three territories ranking in the top ten nationally• Received one of the ten highest customer feedback scores nationally while representing the neuroscience portfolio to Harvard Medical School affiliated physicians
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Rick Swensen Skills

Strategy Cross Functional Team Leadership Leadership Marketing Training Data Analysis Sales Analysis Recruiting Advertising Selling Access Innovation

Rick Swensen Education Details

Frequently Asked Questions about Rick Swensen

What company does Rick Swensen work for?

Rick Swensen works for Cricut

What is Rick Swensen's role at the current company?

Rick Swensen's current role is Sr Hardware Product Manager at Cricut.

What is Rick Swensen's email address?

Rick Swensen's email address is ri****@****byu.net

What is Rick Swensen's direct phone number?

Rick Swensen's direct phone number is +412192*****

What schools did Rick Swensen attend?

Rick Swensen attended Brigham Young University, Brigham Young University.

What skills is Rick Swensen known for?

Rick Swensen has skills like Strategy, Cross Functional Team Leadership, Leadership, Marketing, Training, Data Analysis, Sales, Analysis, Recruiting, Advertising, Selling, Access.

Who are Rick Swensen's colleagues?

Rick Swensen's colleagues are Wilson Fan, Kristin Taylor, Teison Edwards, Robin Huston, Greg Weaver, Jez Cheng, Craig Tester.

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