Ricky Russell Email & Phone Number

London, England, United Kingdom

I’ve successfully led 8 projects from start to finish, collaborating with subject leads from across the organisation. I have a flair for assimilating complex concepts and competing demands, and specialise in making technical information easy to understand (financial regimes, legal jargon, processes, etc).• Redesigned the authorisation section on fca.org to make it easier for firms to apply to us• Led workshops – drawing on user feedback, page analytics and research – to understand journey breakpoints and build personas and use cases• Slashed page count by a third by removing/consolidating old information• Rewrote 300 pages for consumers, firms and financial markets in plain English• Breathed new life into text-heavy pages, using fresh design concepts and decision trees• Designed a new HTML format for long-form content – managing supplier delivery of wireframes, arranging user testing with 30 participants and overseeing dev sprints• Built new page styles and interactive tools for our popular ScamSmart and InvestSmart campaigns• Coordinated 100 updates for the Brexit transition period, earning praise from the Governor of the Bank of England• Published market-sensitive news and publications in a fast-paced comms environment

London, United Kingdom

I hired and led a team to deliver a new intranet for the council’s 2,800 staff. Users now enjoy quick links for popular tasks, and benefit from relatable language and less scrolling.• Commissioned Drupal agency using government procurement framework• Assertively managed stakeholders from 6 directorates to get up-to-date content ready for launch• Rewrote 350 pages following GDS guidelines• Collaborated with UX designers, oversaw the budget and gave presentations on progress• Produced a publishing strategy and recommendations for content governance and style• Wrote FAQs, training policy and 110-page admin guide, and trained 70 staff to use the CMS

London, United Kingdom

Managed tip-sharing website ‘The Source’ and did stints in the marketing and digital engagement teams.Achievements:• Generated 3k comments and 18k Likes by writing evocative fortnightly Facebook posts• Improved front-page editorial on macmillan.org.uk (19m visits in 2015)• Configured content for web, mobile and print platforms following brand guidelines• Moderated and blogged on the UK’s largest online support community (100k monthly unique visitors)• Increased new visitors by 35% to achieve 98k visits by 72k users in 2015• Maximised social media engagement by coordinating two digital marketing campaigns• Optimised user experience by contributing to design upgrade, SEO and beta testing• Awarded Digital Brand of the Year 2014 by the Marketing Society• Won internal award as part of the social media team that promoted the ‘Ice Bucket Challenge’• Produced monthly insight reports based on Google Analytics and Crazy Egg stats

London, United Kingdom

Responsible for the recruitment and training of new celebrants to administer humanist ceremonies.Achievements:• Expanded the charity’s celebrant base by 10% by interviewing and assessing 30+ applicants• Revised assessment criteria to reduce application scoring time by 30%• Reviewed recruitment policy and more than 40 trainee assignments• Upgraded online comms strategy by making website updates and moderating the celebrants’ forum

London, United Kingdom

Based first in the Marketing team writing course information, proofreading and producing reports. Then in the Press & PR team writing features for the university's website and intranet, and managing the launch of a magazine.Then in faculty support managing a Quality Assurance project to update course information ahead of the new academic year.Achievements:• Wrote and proofread copy for 100+ courses for the print and online prospectuses• Improved and signed off course/module content with 190 academics and support staff• Edited the first issue and oversaw the launch of a new B2B magazine for industry stakeholders• Authored eight original features in the Press & PR team for the public website and intranet• Delivered two detailed marketing reports to compare the university’s data with its competitors

Standout Recording

Ran my own audio production business.Achievements:• Assertively delivered more than 300 recording and production sessions to 120 clients• Built and maintained a professional engineering studio, advertising online to attract customers• Produced 100+ podcasts and commercial releases, achieving BBC radio airplay

Undertook research projects in the data department of the UK’s leading music copyright society.Achievements:• Evaluated supplier tenders, contributed to business cases and coordinated working groups• Submitted pitch for £500k funding from the government’s Technology Strategy Board• Produced interdepartmental e-commerce recommendation during six-month secondment• Delivered three lucid presentations to major broadcasters and international copyright societies

London, United Kingdom

• Undertook more than a dozen file archiving projects and office relocations• Trained 35+ users to use file records management database software

London, United Kingdom

• Did door-to-door sales in Shoreditch for a government-sponsored digital initiative to bring broadband into more homes

London, United Kingdom

Undertook various temp roles at businesses in London including:- Moss & Co Solicitors - Legal Clerk / Receptionist- Daily Mail Group - Data Input- Boden (online fashion outlet) - Data Input- Hastings International (property agent) - Doorman- Harrods - Customer Services Telephone Operator

Liverpool, United Kingdom

• Helped clients from disadvantaged backgrounds write business plans and funding applications• Ably collaborated with more than 80 local businesses from across the creative industries sector

Liverpool, United Kingdom

• Organised and jointly ran popular monthly club nights attracting crowds of 250

Ba Popular Music Studies, Popular Music, First Class Honours

• Course Leader throughout my degree, representing my course at university board meetings and hearings

City & Guilds Ptlls (Preparing To Teach In The Lifelong Learning Sector), Arts Leadership & Teaching, Pass

• Completed a 6-month course in arts teaching to over-16s, specialising in music • Planned and delivered training sessions in song.

3 A-Levels, 9 Gcses

• Top stream student • School leader and prefect • Accelerated a year to take Advanced French • Awarded prizes for creative writing.