Ric Lee Email and Phone Number
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Proven ability to successfully analyze critical business requirements, identify opportunities and develop and execute innovative and cost-effective solutions for a broad base of customers while increasing revenue and profits.Recruited and developed the two largest distribution channels in the stretch equipment industry.Delivered revenue and profit growth well above market average.Developed effective customer solutions based on extensive knowledge of both film and equipment technologies. Proven ability to communicate complex, differentiated solutions in a clear, concise and compelling way.Recruited, developed and retained high performance sales teams. Developed and executed strategies to help customers think differently about setting and holding the correct standards for stretch wrapping their products. Presented these concepts at industry conferences including 2014 and 2015 AMI Stretch and Shrink Film Conferences.Specialties: Channel Development Product DevelopmentSales ManagementStrategyCompetitive Analysis LeadershipNew Business Development Creative Problem SolvingLeading and managing national sales organizations.Sales trainingDevelop and Execute Strategies that drive desired resultsB2B Marketing experienceConsultative selling to C-level
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Stretch Sales And Marketing DirectorAtlantic Packaging Jun 2016 - PresentWilmington, North Carolina, Us
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PresidentAetna Group Usa Mar 2011 - May 2016Duluth, Ga, Us• Responsible for all aspects of Aetna Group operations in the United States, including sales, marketing, customer service, technical service, parts and logistics. • Delivered 500% revenue growth from 2011 through 2015. Developed a new product line focused on the needs of the market, built a new distribution channel and delivered on a clear customer promise.• Grew equipment sales by more than 500% while growing market share from 2% to 15%. • Grew spare parts sales and service revenue by over 300%.• Drove the development of CUBE Technology, the most innovative stretch wrapping technology in the industry. CUBE Technology enables customers to reduce their stretch film usage by 30% to 55% while improving productivity and reducing damage. Created the name and developed the marketing and communication strategy.• Redesigned the product line for the demanding US market place resulting in 92% of customer orders shipping from inventory within 6 days.• Won the largest single stretch wrap equipment order in North America. • Full P&L responsibility. -
Strategic Accounts ManagerSigma Stretch Film Jul 2009 - Mar 2011• Involved in the development of Sigma’s Rite Gauging concept. • Developed customer and distributor training modules and audit tools to effectively implement stretch wrapping standards in the real world. • Exceeded sales plan by more than 40% in both 2009 and 2010.
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Executive Director Of Sales & MarketingLantech.Com Nov 2003 - Mar 2009Louisville, Ky, Us• Responsible for all aspects of sales and marketing for the largest secondary packaging equipment manufacturer in North America. • Led three teams consisting of 45 associates: Marketing Team, Sales Team and Sales Support Team. • Delivered 40% revenue growth from 2004 through 2008 by developing and implementing effective multi-channel strategies.• Grew distribution channel sales by $15,000,000 by identifying key drivers of success and establishing standard practices for driving improved partner performance. • Grew direct, key account annual revenue from $8,500,000 to $18,200,000 by creating and executing a strategy that included our distribution partners.• Developed and implemented innovative Lead Nurturing program that delivered over $17,000,000 in annual revenue. Improved lead conversion rate from 2% to 20%. Industry average conversion rate is 2%.• Increased sales of Lantech’s most profitable product line by 50% in 2 years by developing and implementing a multi-faceted sales and marketing strategy. • Recruited and maintained distribution relationships that delivered more than 50% of Lantech’s total revenue in 2008. -
Director Of SalesLantech.Com Jul 1997 - Nov 2003Louisville, Ky, Us• Responsible for growing sales in half of the US and all of Latin America. • Recruited and led a team of five Regional Sales Managers. • Reconfigured the distribution channel and drove double-digit annual sales growth for six consecutive years.
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Sales ManagerGulf Great Lakes Packaging Mar 1995 - Jul 1997• Led a team of 10 packaging sales representatives. • Increased sales by 20% and profits by 25% by driving an integrated machine and consumable sales strategy.
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Packaging Systems ManagerLove Box Company Mar 1992 - Mar 1995Us• Established and led a flexible packaging division for this regional, independent corrugated company. • Grew sales revenue from 0 to $10,000,000 in 4 years.
Ric Lee Skills
Ric Lee Education Details
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Wichita State University
Frequently Asked Questions about Ric Lee
What company does Ric Lee work for?
Ric Lee works for Atlantic Packaging
What is Ric Lee's role at the current company?
Ric Lee's current role is Atlantic Packaging, The Most Technical Resource in Sustainable Packaging.
What is Ric Lee's email address?
Ric Lee's email address is ri****@****ics.com
What is Ric Lee's direct phone number?
Ric Lee's direct phone number is (800) 722*****
What schools did Ric Lee attend?
Ric Lee attended Wichita State University.
What skills is Ric Lee known for?
Ric Lee has skills like Product Development, Sales Management, Strategy, Packaging, New Business Development, Sales, Competitive Analysis, Management, Selling, Manufacturing, Key Account Management, Account Management.
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