Richard Craddock

Richard Craddock Email and Phone Number

National Account Manager @ Cookes. Experienced Solution Sales/ Account Manager with over 8 years experience within the Lifting/Height Safety Industry. Accredited Height Safety Equipment Inspector. @ Cookes
east tamaki, auckland, new zealand
Richard Craddock's Location
Auckland, Auckland, New Zealand, New Zealand
Richard Craddock's Contact Details

Richard Craddock personal email

About Richard Craddock

I am an accomplished Sales Manager with over 25 years of successful business development, sales and account management experience. I have a proven track record of delivering results through development of existing businesses while also being skilled at hunting and converting new business accounts and opportunities. I have demonstrated success managing multi-site national accounts including brown box retailers. I am very customer centric in my approach and very comfortable in highly technical, commercial environments.

Richard Craddock's Current Company Details
Cookes

Cookes

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National Account Manager @ Cookes. Experienced Solution Sales/ Account Manager with over 8 years experience within the Lifting/Height Safety Industry. Accredited Height Safety Equipment Inspector.
east tamaki, auckland, new zealand
Website:
cookes.co.nz
Employees:
9
Richard Craddock Work Experience Details
  • Cookes
    National Account Manager
    Cookes Oct 2023 - Present
    Auckland, New Zealand
  • Cookes
    Account Manager - Cookes - A Bridon Bekaert Company
    Cookes Feb 2022 - Oct 2023
    Auckland, New Zealand
    Let Me Take The Hassle Of Getting Your Lifting Equipment/ Height Safety Equipment Certified Or Replaced.5+ Years experience.
  • Chain & Rigging Supplies Limited
    Account Manager
    Chain & Rigging Supplies Limited Feb 2018 - Feb 2022
    Auckland, New Zealand
    As an accomplished Sales Manager with over 20 years of successful sales and account supervision experience, I have a proven track record of delivering results and driving business growth. I have demonstrated success developing new business in the professional corporate marketplace, and managing and growing existing accounts as well as utilising consultative selling techniques to customise services in complex, multiple-level decision making environments. I possess finely tuned service orientation and ability to make integrity and customer service prime differentiators in the market.
  • Sulco Tools & Equipment
    Account Manager - Industrial
    Sulco Tools & Equipment Jul 2014 - Feb 2018
    Manukau
    ▶ Account Management of primarily Industrial Accounts.▶ Responsible for developing, cultivating and maintaining relationships with business stakeholders.
▶ Selling Tools, Equipment, & Power Products.▶ Implementing consultative approach to address clients’ needs, continually assessing client relationships and allowing for optimal customer satisfaction.▶ Handling account management and retention by planning and implementing marketing strategies.▶ Managing implementation of active call cycle.
  • Sulco Tools & Equipment
    Area Representative
    Sulco Tools & Equipment Feb 2014 - Feb 2018
    South Auckland
    ▶ Responsible for developing, cultivating and maintaining relationships with business stakeholders.
▶ Selling Tools, Equipment, & Power Products.▶ Territory managed Counties Manukau - Ngaruawahia - Paeroa - Thames.▶ Implementing consultative approach to address clients’ needs, continually assessing client relationships and allowing for optimal customer satisfaction.▶ Handling account management and retention by planning and implementing marketing strategies to target territories effectively and increase business.
▶ Managing implementation of active call cycle.
  • Tool & Engineering Warehouse
    Territory Manager
    Tool & Engineering Warehouse Apr 2012 - Feb 2014
    Takanini, Auckland
    ▶ Responsible for developing, cultivating and maintaining relationships with business stakeholders.
▶ Implementing consultative approach to address clients’ needs, continually assessing client relationships and allowing for optimal customer satisfaction.▶ Handling account management and retention by planning and implementing marketing strategies to target territories effectively and increase business.
▶ Managing implementation of active call cycle.
▶ Performing project management and negotiation of www.tew.co.nz e-commerce site from design to implementation.
  • Health Tv
    Health Sector Manager/Business Development Manager
    Health Tv Oct 2010 - Apr 2012
    Milford, Auckland
    ▶ Performed roles in identifying, developing, cultivating and maintaining working relationships with Primary Health Organisations, District Health Boards, Government Agencies, and Medical Centres.▶ Managed local area marketing sales with Health Professionals.▶ Provided assistance to Primary Health Organisations & District Health Boards to achieve health targets by implementing customised programming and advertising on network.▶ Performed conversion of free sites to a paid subscription model, and developed new accounts.Key Achievements:▶ Played key role in bringing in over 85% of Health TV's income, for an over 80% conversion rate of free subscription to paid subscription, and for a 400% growth within Waikato DHB.▶ Increased sales with Waikato District Health Board, and secured long term contract with ETHC East Tamaki Healthcare worth over $80K per year.
  • Ministry Of Social Development
    Account Manager/Marketing Specialist
    Ministry Of Social Development Mar 2009 - Oct 2010
    ▶ Part of a special team specifically formed to reduce the number of unemployed people on the unemployment register.▶ Managed profile and marketing of candidates to suitable employers.▶ Performed promotion of services offered by the Ministry.Key Achievements: ▶ Partially responsible for set up of Career Café as an assessment centre for people interested in the hospitality industry.▶ Achieved set KPI’s.
  • Hunters & Frankau Ltd
    Sales Office Manager
    Hunters & Frankau Ltd Jan 2002 - May 2006
    London, England
    ▶ Responsible for running a team of four telesales people and providing backup to 15 Regional Sales Representatives. ▶ Maintained a client base of over 6000 customers and approximately 100 key accounts.▶ Reported directly to Sales Director and Chairman.▶ Attended product launches, and conducted monthly stock takes.▶ Provided Product information to customers.Key Achievements:▶ Attained the highest single sale over ₤150,000.00, and consistently achieved all sales targets.▶ Sent to Cuba for assuming greater responsibilities within two – years’ time of sales management.
  • Havana House Cigars
    National Sales Manager
    Havana House Cigars Jan 1998 - Jan 2001
    ▶ Responsible for identifying, establishing, and developing key accounts mainly for hotels, restaurants, and bars. ▶ Provided on- premise sales and development as well as training and product information to staff.▶ Managed promotion of new products as well as processing of Duty Free orders.Key Achievements:▶ Increased market share by 50% and doubled retail space, as well as set up most of the luxury hotels around the country.▶ Successfully negotiated distributorships for 4 brands of cigars.▶ Project managed the design and implementation of havanahousecigars.co.nz and tew.co.nz. with over 10,000 products.

Richard Craddock Skills

Account Management Sales Management Business Development Marketing Management Direct Sales Management Sales Operations Training New Business Development Crm Marketing Selling Marketing Communications Project Management E Commerce Seo E Commerce E Commerce Optimization Website Development Customer Retention Customer Satisfaction Customer Acquisition Long Term Customer Relationships Sales Process International Sales Sales Presentations Sales

Richard Craddock Education Details

  • M.I.T.
    M.I.T.
    Diploma In Sales And Marketing Management
  • Orewa College
    Orewa College
    English, Maths, Science, Economics

Frequently Asked Questions about Richard Craddock

What company does Richard Craddock work for?

Richard Craddock works for Cookes

What is Richard Craddock's role at the current company?

Richard Craddock's current role is National Account Manager @ Cookes. Experienced Solution Sales/ Account Manager with over 8 years experience within the Lifting/Height Safety Industry. Accredited Height Safety Equipment Inspector..

What is Richard Craddock's email address?

Richard Craddock's email address is br****@****ail.com

What schools did Richard Craddock attend?

Richard Craddock attended M.i.t., Orewa College.

What are some of Richard Craddock's interests?

Richard Craddock has interest in Golf, Martial Arts, Fishing, Reading.

What skills is Richard Craddock known for?

Richard Craddock has skills like Account Management, Sales Management, Business Development, Marketing Management, Direct Sales, Management, Sales Operations, Training, New Business Development, Crm, Marketing, Selling.

Who are Richard Craddock's colleagues?

Richard Craddock's colleagues are Brandon Bryant, Ian Clark, Temple Time-Taotua, Darius Akaata, Lance Godfrey, Jp Du Plessis, Reynante Pagal.

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