Ric Sin Email & Phone Number

Hong Kong

Hong Kong Sar

• Lead the creative function to produce compelling, on-brand marketing assets that contribute to brand equity and financial impact• Conceptualize and deliver impactful multi-channel marketing campaigns in collaboration with the marketing and content teams• Manage the CRM database to identify growth opportunities and enhance business profitability• Leverage data-driven insights to optimize campaign performance and customer acquisition• Develop growth-oriented marketing strategies that drive customer acquisition, retention, and lifetime value• Supervise a team of designers and freelancers to ensure timely, high-quality project delivery• Provide creative direction and oversight for wayfinding signage design initiatives• Partner closely with Product Design to maintain alignment on design systems and brand guidelines• Effectively manage resources, budgets, and deadlines to ensure seamless project execution• Conduct targeted marketing research to inform creative decision-making and growth initiatives• Source and manage creative talents, partners, vendors, and freelancers as needed

Hong Kong Sar

Hong Kong Sar

• The key contact person for all graphic issues across the U.S. head office, license sources and subsidiaries• Develop the brand guideline for key market: China and India• Generate creative ideas and prepare all related artworks and follow up for graphics, website and banner design and photo retouch• Support the sales & marketing promotion, online marketing materials and events

Hong Kong

• Organize and oversee all visual and content to ensure the best creative solutions are implemented and delivered to clients• Supervising designers and freelancers across multiple jobs• To strategize, art direction and wayfinding signage design projects• Co-Leading the new account pitch• Generating the ideas & strategies for client’s digital driven campaign & social media channel• Storyboards for various videos & animations for the social media channel• Directed various photos and videos shooting• Conduct simple marketing research• Manage and source talents, partners, vendors and freelancers to complete projectsKey Clients: HSBC, Lee Kum Kee, Nike, Prudential, Pacific Place and SOGO…etc

• Oversee all visual and content to ensure the best creative solutions are implemented and delivered to clients• Co-Leading the new account pitch• Generating the ideas & strategies for client’s digital driven campaign & social media channel (WeChat / Facebook)• Supervising designers and freelancers across multiple jobsKey Clients: CSL, DBS Credit Card, Manulife HK, 博士倫 and JW Marriott Macau …etc

Hong Kong Sar

• Assist the Creative Director to lead design teams as well as handling projects of my own for a wide spectrum of design projects from creative concept to implementation• Met and worked directly with clients, copywriters, photographers and printers• Design for printed & exhibition. Including corporate identity, logo design, posters, magazine layout, brochures, window display and exhibition etc • Coordinate HK & China teamKey Clients: Honeymoon Dessert(滿記甜品), Watson's Wine

Hong Kong Sar

• Work for whole design process, including art direction of whole magazine, layout, photo-shooting and branding• Handing "REVOLUTION" magazine of Edipresse Hong Kong Ltd., a luxury lifestyle magazine focused on high end watches • Set graphic guideline, maintain graphic styles

Hong Kong Sar

• Assist the Senior Designer for Brochures, leaflets and coordinate publishing• Deliver creative ideas and designs• Design for printed including corporate identity, logo design, posters, magazine layout, brochures and leaflet Key Clients: Hong Kong International Airport, Noble and Coca Cola …etc

Developed on original Concept & Ideas of each section, The structure and layout out of images and text in a pleasing format, Responsibilities include page design of editorial content in different sections of magazine and the photo retouching.