Riddhi Shah Tolia Email & Phone Number

San Francisco, Ca, Us

Full ownership of the Ad Operations function, including conceptualizing and documenting processes. Expertise in tracking via Google Tag Manager (Google Analytics 4 certified). Partnering with 3rd party vendors such as Facebook, Google Ads and more. Experience in digital marketing tracking support for SEM, SEO and paid media initiatives. Coordination of product releases ensuring accuracy of data and reporting.

Santa Monica, Ca, Us

Create and implement new workflow systems and processes including Facebook ad campaign delivery tracking and maintenance reporting that enhance productivity across the software development, operations and product teams

Santa Monica, Ca, Us

Santa Monica, Ca, Us

Supported sales teams in Southern California and Baltimore regions to help meet the business needs of clients - B2B Client Success.

Los Angeles, California, Us

Maintained responsibility for purchasing decisions and inventory management with the goal of optimizing sales productivity and volume throughput

Los Angeles, California, Us

During fiscal 2014, managed Logo department and increased sales comps from negative comps in Q3 to positive comps in Q4 generating nearly $4 million in revenue.Successfully managed 15% and 30% sales comp growth for Jackets and Outerwear during Q3 and Q4 of fiscal 2013, respectivelyWorked with planner to manage inventory levels, create ladders for bestseller flows to ensure proper replenishment in stores and reviewed historical top sellers with allocator to strategize for future assortment breakdowns to assure optimal sales productivity and volume requirements per styleAnalyzed weekly business reports for five departments, including Denim, Bottoms, Skirts, Jackets, Outerwear and Logo and observed fast and slow sellers by examining sell through and inventory levels to determine possible markdowns, promotions and reorders. Calculated weekly receipt projections to monitor inventory in order to manage distribution center capacityManaged product development process by creating assortment strategies by picking colors, fabrics, lab dips, trim and silhouette to meet trend needs, generating SKUs for all styles, collaborated with internal allocation team to breakdown units for buys, issuing purchase orders and working with visual team to maximize store placementAttended Los Angeles Market Week multiple times a year to gain exposure to market trends and fulfill assortment needs by recognizing potential growth opportunities for each department.Maintained working relationships with vendors by issuing purchase orders, negotiating costs and establishing good working relationships to ensure efficient and timely delivery processWorked closely with the visual team to map out prints and style placement, while communicating with retail store employees for vision floor set executionCollaborated with cross-functional teams in organizing samples for fittings and communicating fit comments to vendors

Manish Malhotra is a premier contemporary International couture brand retailing across India and other countries.

Bachelor Of Science (Bs), Design And Merchandising

Education record