• Managed 16-member creative staff, including three Art Directors, two Project Managers, eight Designers, one Motion Designer, and three Copywriters.• Directed all creative efforts devoted to business development for the agency.• Orchestrated mentoring and career development efforts for staff.• Directed the design of campaigns across traditional and digital platforms• Winning pitching and responsible for the delivery of creative for more than 20 clients.• Clients included XL Axiata, Uniqlo Indonesia, Bank Mega, Bank BNI, Delfi, Van Houten, Fibe Mini, Getplus, Eagle Caplang, Sony Audio Indonesia, Bank BRI, Pizza Hut Restaurant Indonesia, Kimia Farma, Energizer, Gudang Garam Spekta Merah, Ajinomoto, Bank Mandiri, Lion Parcel Etc.

• Developed firm's initial pitch offerings• Aligned creative functions and developed systems for producing multi-disciplinary creative work that supported strategic plans within a fast-paced start-up environment.• Consistently led the firm's communication and presentation efforts with client-side executives that facilitated strong project management and prioritized the client's strategic goals.• Managed full creative teams of 5 people and multiple partners/vendors; responsible for all budgeting and scheduling of client• Supervised new business efforts, outreach, and implementation• Clients included Live Lean Pro (AU), Klyk (AU), Espresso Display (AU), Mindhive (AU), BAXE (AU), Krontiris Method (AU), Harrisson Assessments (AU), Happy Soju (ID) and Legrand (ID)

•Developed firm's initial pitch offerings and brand story based on qualitative market analysis.•Aligned creative functions and developed systems for producing multi-disciplinary creative work that supported strategic plans within a fast-paced start-up environment.•Consistently led the firm's communication and presentation efforts with client-side executives that facilitated strong project management and prioritized the client's strategic goals.•Managed full creative teams of 8 people and multiple partners/vendors; responsible for all budgeting and scheduling of client•Supervised new business efforts, outreach, and implementation•Clients included BadLab (Malaysia), Good Virtues Co, Nike, Mountoya, Urban Radio, Milkjus, Wingsfood, Proman Genesis, Hyundai, Business Best Friend, Asheeqa, Sei Sapi Bubulae, Ultra Milk, Etc.

•Served as creative lead and product manager for the FoundMe app. Responsible for design, editorial, and new product development.•Supervised graphic designers, art directors, and support personnel and managed the work of freelance artists.

•Maintained authenticity of OCBC BANK brand with campaigns that moved consumers to action.

•Managed 12-member creative staff, including two art directors, seven designers, and three copywriters.•Directed all creative efforts devoted to business development for the agency.•Orchestrated mentoring and career development efforts for staff.•Served on the senior management team responsible for the agency's fiscal and operational accountabilities.•Directed the design of campaigns across traditional and digital platforms•Winning pitching and responsible for the delivery of creative for more than 20 clients.•Award-winning for 2016 Social Media Award, 2018 Digital Popular Brand Award, and 2018 Social Media Award with Relaxa Candy•Clients included Futuready, Oatbits, Relaxa, FuelShack (Malaysia), Recheese Factory, UOB (APAC), Lalamove Indonesia, MuslimApps, Ron 88, KIMBO, Cerebrovit, UNICEF, BASIC Audio, Bank Yudha Bakti CALYSTA Skin Care, BINUS University, JMK Distribution, Cap Kaki Tiga, Cap Panda, Grand Tjokro Hotel, MT Jewellery, POS Indonesia, Paseo, GRAB Bandung Kopi Kapal Api, and Pekan Raya Indonesia.