Value-based b2b sales, marketing strategy & analytics."Measure what is measurable, and make measurable what is not so.“ — Galileo Galilei

Third Option is a new business platform for my consulting and entrepreneurial ventures.

Some of the most interesting work I did during this period was for an academic think-tank. That brought together my academic work on the competing worldviews of modernity, with my career background in digital media and consulting.

Working with a broad range of marketing optimization and analytics strategies including but not limited to:-creating frameworks for optimization efforts-optimizing sales and lead generation funnels-improving website conversion rates and usability -landing page optimization-creating hypotheses for A/B and multivariate testingOur approach is systematic and methodical but flexible and agile. The reference point is always a realistic assessment of our clients goals, and the possibilities that we see for them. Interventions are always highly precise.

Project management and Business Relationships at the fastest growing digital marketing agency in Sweden. Serving a growing portfolio of 800+ clients including brands like SF Bio, Ryds Glas, TNS Sifo och Swedbank Fastighetsbyrån.My daily tasks include managing my clients' marketing strategies, media planning and helping them achieve amazing results through the power of digital. I am also responsible for training our media planning department in the discipline of online marketing and strategy.Other assignments include agency SEO and content management, business relationships with media channels and providers that we work with, product development advisement and sales.