As an SEM Analyst, I managed and optimized paid search campaigns to drive targeted traffic and maximize ROI. My responsibilities included conducting in-depth keyword research, creating and managing ad campaigns across platforms like Google Ads and Bing Ads, and analyzing performance metrics to refine strategies.Daily tasks involved bid management, A/B testing of ad creatives, landing page optimization, and budget allocation to ensure campaigns aligned with business goals. I also… Show more As an SEM Analyst, I managed and optimized paid search campaigns to drive targeted traffic and maximize ROI. My responsibilities included conducting in-depth keyword research, creating and managing ad campaigns across platforms like Google Ads and Bing Ads, and analyzing performance metrics to refine strategies.Daily tasks involved bid management, A/B testing of ad creatives, landing page optimization, and budget allocation to ensure campaigns aligned with business goals. I also provided detailed performance reports and insights to stakeholders, highlighting areas for improvement and growth opportunities. This role required a strong analytical mindset, attention to detail, and the ability to adapt strategies based on market trends and performance data. Show less

As an SEO Assistant Project Manager, I analyzed, reviewed, and optimized websites to prioritize user experience and improve search engine rankings. Collaborating with content writers, I developed keyword-focused content to drive traffic, while monitoring and analyzing website performance to identify and implement improvements. This role demanded technical expertise, analytical skills, and teamwork to boost rankings and ensure a seamless user experience.My daily work encompassed on-page… Show more As an SEO Assistant Project Manager, I analyzed, reviewed, and optimized websites to prioritize user experience and improve search engine rankings. Collaborating with content writers, I developed keyword-focused content to drive traffic, while monitoring and analyzing website performance to identify and implement improvements. This role demanded technical expertise, analytical skills, and teamwork to boost rankings and ensure a seamless user experience.My daily work encompassed on-page optimization, link building, keyword research, SEO audits, and creating detailed monthly SEO reports. Show less