Riley Meyer work email
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Riley Meyer personal email
As cringey as I could make this bio with phrases such as 'creative and ambitious marketer with an unappeasable hunger for learning and doing,' I'll save those items for my next interview.I’m just a girl with some years of marketing operations experience because I hate writing content and I love solving problems. I had a director tell me that Marketing Operations is at the core of all marketing, to which I laughed at him, and now I can't seem to escape how fun it is to be involved in everything marketing related from behind the scenes. I also thought it was cool as hell to say 'I work in software' so that's where I have been almost my entire career.I ambitiously told myself I would go on a year long adventure and leave Indiana to move to New York City (because you can do anything for a year, right?) and I have yet to leave.Over-caffeinated, chronically online, will argue incessantly to prove my point, and my mom's opinion is truly the only one I care about. Let's connect!
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Marketing Operations LeadFinoutNew York, Ny, Us
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Marketing Technology And Operations ManagerRiskified May 2024 - PresentNew York, New York, United States -
Marketing Operations & Demand Gen ManagerAnitian Mar 2023 - May 2024I am responsible for overseeing and executing digital strategy, curating marketingcontent, bringing creative solutions for driving demand generation, and utilizing the MarTechStack including Hubspot and Salesforce to maintain the outbound demand generation engine that drives revenue. This also includes web strategy execution, campaign support and management, inbound andoutbound marketing, managing and improving marketing ops/automation, and leadnurturing/development. I also manage our marketing third-partygroups. -
Marketing Performance & Operations SpecialistBelden Inc. May 2022 - Mar 2023Analyzed and improved technical and on-page SEO in support of marketing content and web pagesDesigned and evaluated the creation of Tableau dashboards for insights and visualizations of marketing performanceCollaborated on the creation of a new lead journey mapping and marketing qualification process as a key part of Belden’s solution selling strategy utilizing Salesforce and PardotIdentified trends in data across multiple performance marketing platforms and constructed reports to deliver insights for marketing stakeholders around current state and recommendations for improving marketing performance -
Digital Marketing & Customer Experience SpecialistTripwire Jun 2021 - Jun 2022Implemented a customer feedback central repository tool and developed associated internal reporting processesLed the analysis of behavioral data acquired through Pendo and reported corresponding data to cross-functional stakeholdersGenerated prospect nurturing content and added content to nurturing programs in Adobe Marketo Engage while simultaneously tracking and updating consistently low performing content to reach benchmarksImproved Marketo Sales Connect usability by facilitating sales representative accessibility to new material and enabling tool functionality with updated training touch points -
Vice President Of Internal RelationsPurdue University Women In Business Jan 2020 - Jun 2021West Lafayette, Indiana, United StatesAs the Vice President of Internal Relations, I was responsible for a year long budget, I oversaw and organized new member recruitment, I provided aid, support, and helped organize four directors and I delegated tasks and actively communicated information with my directors. I recruited the largest class of Women in Business applicants, growing our organization by 25% from the year prior. I oversaw and worked with the director of Human Resources for our chapter, I organized the Application/ Interviewing process, and I worked with my Onboarding director to help engage and successfully integrate new members. I assisted in making our mentor/mentee program successful and I focused on membership development for all organization members. I also assisted our Community Service director in community service events on campus. -
Marketing InternIndiana University Health May 2020 - Dec 2020Indianapolis, Indiana, United StatesWorked cross-functionally to develop a social media strategy for physicians that gained adoption into the annual planning processLed development of marketing collateral for IU Health Physicians Neurosurgery to be distributed to over 2,000 physiciansProvided support in the development of marketing communications materials and resources aligned with the marketing campaigns for IU Health Specialty CareOffered a continuation of summer internship through fall/winter 2020 due to summer impact, including presenting social media strategy to marketing directors, including the Vice President of Marketing Experience and Outreach for IU Health -
Marketing Director And Administrative OfficerPurdue Student Concert Committee Sep 2017 - May 2020West Lafayette, Indiana, United StatesAs the marketing director, I supported the production of concerts and shows including 88Rising, Ty Dolla Sign, and Young the Giant by presenting proposals to the committee for artists, venues, target audiences, student outreach, and costs. I also communicated with tour managers, production managers, and artists on show days to make sure productions ran smoothly. I transformed social media pages by constantly updating and creating flexible sites, increasing student interaction from 70 profile viewers a month to 500+ viewers a month. I oversaw and delegated all promotions and marketing of SCC events in order to maximize ticket sales and create a stronger music culture on Purdue's campus. Finally, I formulated a marketing plan for all members with designated tasks and a timeline of expectations with what will be required of each member.
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Social DirectorChi Omega - Chi Beta At Purdue University Feb 2019 - Feb 2020West Lafayette, Indiana, United StatesAs Social Director, I primarily planned, promoted, and coordinated social events including dances, dinners, and events to promote Greek unity at Purdue. I also worked alongside and connected with business owners in the area to help sponsor and host events. Being in this position I was required to manage finances by submitting a monthly budget and finally I delegated jobs and organized meetings with a subcommittee to facilitate promotion of successful events. -
Marketing InternMaurice J. Zucrow Laboratories May 2019 - Aug 2019West Lafayette, InFor a summer I had to opportunity to formulate a mock marketing plan and develop social media platforms to promote research, projects, and connect with alumni. I partnered and collaborated with engineers both undergrad and graduate to develop content about research projects. I did computer work and digitized DVD and VHS footage of numerous propulsion tests to document previous experiments. Finally, I assisted in coordinating a booth at a leadership conference to interact with future students and donors.
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Cabin CounselorCamp Tecumseh Ymca Jun 2018 - Aug 2019Brookston, InFor two summers I counseled, led, and guided ten to eleven 13-15 year old girls. I helped to develop independence, self-confidence, and self-respect in children and peers through everyday activities. I created and led activities in classes to teach campers about different life skills to enhance social development and relationship building. I provided safe and superior customer service experience for children and their parents for an organization boasting a 95+% retention/return rate. I also served as a mentor to junior staff members, providing feedback and conducting evaluations and facilitated leadership development exercises to teach communication, teamwork, and critical thinking. -
Technology AssistantInspace Llc Sep 2018 - May 2019West Lafayette, InI constructed and wired a data acquisition system to process propulsion test results and collaborated with graduate students to consult for Norman Filters.
Riley Meyer Education Details
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Marketing
Frequently Asked Questions about Riley Meyer
What company does Riley Meyer work for?
Riley Meyer works for Finout
What is Riley Meyer's role at the current company?
Riley Meyer's current role is Marketing Operations Lead.
What is Riley Meyer's email address?
Riley Meyer's email address is ri****@****den.com
What schools did Riley Meyer attend?
Riley Meyer attended Purdue University.
Who are Riley Meyer's colleagues?
Riley Meyer's colleagues are Nadav Ephrath, Ela Crehange, Naomie Gleizer, Adnan Ahmed, Katya Smelov, Lisa Oatway, Yael Hershkovitz.
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Riley Meyer
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