Riley Marshall

Riley Marshall Email and Phone Number

Digital Media Advertising @ AllGear Digital | Outdoor, Cycling @ AllGear Digital
Riley Marshall's Location
Bend, Oregon, United States, United States
About Riley Marshall

At age 7 1/2 I wrote in my school journal: "I'm 7 1/2. I have blonde hair and blue eyes. I am silly, unsafe, and I do not like to clean. I have a good personality. I like to swim, climb, and skate." Fast-forward a few (just a few!) years, and I would say this statement largely still holds true. I have since added a few hobbies to the lineup (some of them a bit unsafe) and have combined my love of outdoor sports with my personality to carve out a career path that is ignited by both. With over 8 years of experience in digital advertising, marketing, and sales I help brands reach and engage with the outdoor and active-lifestyle audience across multiple media platforms. I am currently working in Digital Advertising and Partnership Sales at AllGear Digital, a leading media group for adventure sports enthusiasts, and help when I can as a Marketing Specialist at The EdgE Agency, a boutique agency that serves various adventure sports brands.I enjoy collaborating with clients, colleagues, and athletes to create and promote compelling stories and content that showcase the best of the outdoor industry. Whether you are looking for a media partner, a marketing consultant, or a fellow adventurer, please feel free to connect with me!

Riley Marshall's Current Company Details
AllGear Digital

Allgear Digital

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Digital Media Advertising @ AllGear Digital | Outdoor, Cycling
Riley Marshall Work Experience Details
  • Allgear Digital
    Digital Media Partnership Sales
    Allgear Digital 2022 - Present
    Advertising partnership sales for sites within the AllGear Digital portfolio- Develop integrated media campaigns based on clients' brand strategies.- Coordinate with internal and external teams to ensure successful delivery.- Identify and target new business opportunities through research and networking. - Build and sustain strong, long-term account relationships, increasing average client spend year over year.- Implement growth strategies for existing and new business.- Develop and deliver compelling sales presentations to potential clients.- Negotiate contracts and pricing to secure favorable terms.- Close sales and ensure all contract terms are met.- Prepare and review sales proposals and contracts.- Maintain accurate records of sales activities and client interactions in CRM systems (Salesforce, Monday).
  • The Edge Agency
    Account Manager And Marketing Specialist
    The Edge Agency 2021 - Present
    Account management, copywriting, social media management, graphic design, and email marketing for various adventure sports brands.Account Management: - Conduct marketing audits and develop strategies for client brands.- Maintain regular communication to ensure activities align with goals.Social Media Management: - Developing and executing social media strategies, copywriting, content management, graphic design, and scheduling.- Obtain and utilize visual content from athletes and customers.- Manage monthly social media promotion and reporting across various channels.- Utilize tools like Sprout Social and Planable for scheduling, client approval, and analytics.Other marketing activity: - Create and design email marketing campaigns based on client strategies.
  • United Parachute Technologies
    Marketing Specialist And E-Commerce Manager
    United Parachute Technologies 2018 - 2021
    Florida, United States
    Marketing:- Planned, designed, and executed all marketing campaigns.- Collaborated with engineering and sales teams for new product launches.- Managed branding and customer experience.- Created and promoted content for social media, print ads, articles, newsletters, and blogs.- Supervised a team of contract creatives.- Maintained communication with ~200 athletes for gear orders and content management.E-Commerce Management:- Created and managed the gear store website.- Handled all merchandising activities from sourcing to sales.- Tracked inventory and sales, ensuring the website was current.- Tracked and reported ROI, generating over $150k in new revenue within the first year.
  • Velocity Sports Equipment
    Sales And Marketing Manager
    Velocity Sports Equipment 2016 - 2018
    Bend, Oregon Area
    - Managed, designed, and executed marketing across social media, print ads, events, and promotional collateral.- Developed and fostered relationships via a dealer-based sales network- Facilitated direct sales from marketing outreach and events, managing from design to completion.- Increased profits by boosting direct sales.- Made changes to organizational structure to maximize efficiencies- Created a tailored design process to up-sell custom features, leveraging my design skills.
  • Bay Cities
    Sales Account Executive
    Bay Cities 2013 - 2016
    Greater Los Angeles Area
    - Managed several of our top 20 client accounts- Assisted in designing and executing display programs for retailers such as Walmart and Costco.- Applied knowledge of retailer specifications and requirements.- Generated and qualified leads to develop new pipeline.- Communicated with clients to develop and fulfill opportunities.- Utilized CRM systems efficiently.- Attended trade shows and obtain relevant leads
  • Fifth Sun
    Graphic Designer
    Fifth Sun Jun 2011 - Sep 2013
    Chico, California
    Located in Northern California, Fifth Sun has been a consistent leader in custom screen-printed apparel for over 18 years. They are internationally recognized as a progressive and creative supplier of trend right apparel in the retail industry. Fifth Sun prides itself on a diverse and unique portfolio of licensed, branded and private label product. Equally as diverse, is their clientele, serving the entire spectrum of retail from our 3500 independent accounts to premium specialty stores to mass retailer partners. - Designed licensed lifestyle graphics for apparel - Worked with brands such as Angry Birds, Star Wars, South Park, Paramount Pictures, and many more. - Designed apparel for Fifth Sun lines distributed to large retailers such as, but not limited to, Target, Urban Outfitters, and Kohls- Helped design sales and marketing collateral to be presented to buyers and at trade shows
  • Cal Poly State University
    Athletic Ticket Sales And Graphic Design
    Cal Poly State University Aug 2009 - Jun 2013
    San Luis Obispo, California
    • Represented Cal Poly Athletics through providing customer service selling tickets both over the phone and in person• Managed and maintained relationships for customer accounts• Designed ticket system diagrams, athletic logos, and signs for the Athletics Ticket Office.

Riley Marshall Education Details

Frequently Asked Questions about Riley Marshall

What company does Riley Marshall work for?

Riley Marshall works for Allgear Digital

What is Riley Marshall's role at the current company?

Riley Marshall's current role is Digital Media Advertising @ AllGear Digital | Outdoor, Cycling.

What schools did Riley Marshall attend?

Riley Marshall attended California Polytechnic State University-San Luis Obispo.

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