I work as a Senior Product Marketing Manager with 15+ years of experience at Zoho. I currently Head the Marketing for Zoho HR solutions. A self-starter and passionate about the work, and can work independently, lead others, and work well as part of a team. Help the brand grow and succeed. Building reach & awareness of the product and take it to the right audience.My specialties:Marketing and Brand StrategyDrive go-to-market strategy for feature launches, conducted customer and market research, determined product messaging and positioning, developed use case content strategy, and more.End to end Event Management for trade shows and conferences. Have organized and attended more than 100 events globally.Showcase and present the brand at Conferences.Partner Management and EngagementDrive the team to make sure things get done properly and on time, and that often means delegating tasks, dividing projects, and making sure everybody stays focused and on track.Presenting the business challenges and product solutions at Zoholics and other ConferencesCustomer Relationship Management (CRM)HR Software MarketSoftware as a Service (SaaS). Brand and messaging development that increased product awareness and extended market position as a digital transformation thought leader. Reaching out to influencers and getting them on board with the brand. Community developmentsContent Strategy Set budget and goals for SEM. Keep a tab on SEM campaigns and co-ordinate with analysts to get the optimum results.SEO content strategyCustomer Experience Success StoriesCommunity EngagementMulti-taskingStatistical Analysis and DataTraveled Globally. Meet new people, places and experiences.