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Extensive marketing and business development experience of enterprise server and software solutions. Proven ability to increase revenue and market share by defining and launching new products and by building an ecosystem of partnerships, strategic alliances and channels.− Expertise in all phases of marketing including opportunity assessment, market planning, requirements definition, product marketing and management, product launch and market communication − Experience in marketing enterprise solutions including business critical servers, Linux and open source software, decision support and data base solutions, virtualization technology, and system management capabilities. − Proficiency in creating worldwide channel partner programs to extend solution capability, increase market visibility and promote joint sales. − Skill in relationship development and alliance management at all levels within the client organization
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Product Marketing ManagerRed Hat Jan 2011 - PresentRaleigh, Nc, UsRed Hat's Virtualization Business Team -
Marketing ManagerHewlett-Packard Apr 2006 - Jan 2011Houston, Texas, UsScale-up x86 Marketing Manager − Responsible for the execution all marketing activities in launch of HP’s entreprise scale-up ProLiant server. − Activities include positioning, messaging, solution marketing, development of key sales tools, sales support and GTM planning/execution.Linux Marketing Manager − Responsible for the product marketing and management of Linux operating systems on HP’s family of business critical servers. − Activities include solution positioning and messaging, pricing and supply chain management, field communication and training and go-to-market activities with Linux partners -
PrincipalSolutions Consulting Jan 2001 - Apr 2006Consulting projects includedBlade Server Alliance Program− Originated and implemented a multi-tiered alliance partnering program for new blade server product family. Designed program framework, elements and processes. Drove participation and support across several organizations. − Recruited partners into the program. Managed program launch, developed positioning, messaging, and web site content. Results included recruitment of 105 partners within 2 months of program launch and secured the endorsement from 27 major partners in support of product family introduction. Channel Partner Program− Designed, implemented and launched a partnering program for third-party connectivity vendors. Results included the recruitment of the top 25 connectivity solution providers within the three months of launch and the elimination of key sales inhibitors from major customer deals. − Provided market analysis and partnering strategy, designed program architecture and processes, and drove participation across organization. Recruited partners into the program. Created and executed go-to-market plan to effectively position and communicate availability of program to targeted audiences.Go-to-Market Channel Analysis − Competitive analysis of go-to-market channel of top server vendors to define and rank investment opportunities in order to improve channel performance. − Resulted in creation of comparative framework of segmented channel partners that contrasted go-to-market channel models across companies. Identified key issues and investment opportunities for client.
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Marketing And Business Development ManagerAspect Communications 1995 - 2000UsEuropean Product Marketing and Business Development − Responsible for product planning and marketing activities associated with Aspect’s suite of call center products. − Accomplishments included French call center market study and collaboration with key partners to align the product set with the solution offering expanding the scope and functionality of the product suite.Marketing Manager − Responsible for all product marketing functions related to Aspect's CallCenter MIS products including product and market strategy, requirements planning, pricing, partner and distribution strategy− Key results included the definition of the market requirements and the marketing strategy for the Aspect Customer DataMart that tracks and analyze customer call center data and the communication of this product vision to Aspect's engineering organization, sales force, and selected strategic customers
John Rinehart Skills
John Rinehart Education Details
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Auburn UniversityMathematics.Computer Science -
Santa Clara UniversityBusiness
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Elem
Frequently Asked Questions about John Rinehart
What company does John Rinehart work for?
John Rinehart works for Red Hat
What is John Rinehart's role at the current company?
John Rinehart's current role is Product Marketing at Red Hat.
What is John Rinehart's email address?
John Rinehart's email address is ri****@****ink.net
What is John Rinehart's direct phone number?
John Rinehart's direct phone number is (919) 754*****
What schools did John Rinehart attend?
John Rinehart attended Auburn University, Santa Clara University, Elem.
What skills is John Rinehart known for?
John Rinehart has skills like Product Marketing, Go To Market Strategy, Cross Functional Team Leadership, Competitive Analysis.
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