Provide customized coaching and consulting to founders and intrepreneurs. Guide clients through early stage idea development, user research, and building leadership capacity and systems.Lead innovation and service design initiatives delivering research, assessments, and training. Act as an internal entrepreneur accountable for defining, measuring, and achieving performance goals and with operational oversight over evaluation, planning, prototyping, and testing efforts.Manage custom and syndicated research projects exploring trends, best practices, and market dynamics focused on concept testing, market profiling, emerging technologies, and customer satisfaction, attitudes and behaviors.

As a Client Partner, it is my primary responsibility to ensure clients’ needs are met from concept through project execution. My role is to build long lasting relationships with our clients and to find out how ISF can help them solve the future.

As the Director of Strategy at Hot Dog Marketing, I lead client discovery and strategy development engagements and lead the client services and business development team. I deliver custom consulting, customer development strategy, market research, and workshop facilitation to inform brand identity and positioning, messaging, and growth strategy for service businesses. The work I do leads to marketing campaigns and websites that have a high return on investment for our clients.I've worked with Hot Dog Marketing since 2017 on a per-project basis. In February 2020, I joined the team full time. The strategic marketing engagements I've been involved in with Hot Dog Marketing range from defining brand strategy for technology companies to discovery research for government entities.As the lead for client services, my role is to ensure that, once onboarded, our clients enjoy an incredible agency experience working with our team of marketing experts and creatives by coaching our client services managers. I work directly with the agency Principle, the Creative Director, and the Marketing Director to shape effective agency strategy and processes, and I help innovate our offerings so Hot Dog Marketing continues to offer cutting-edge, effective marketing services.

Focused on optimizing Kasasa products to ensure client and consumer satisfaction and identifying opportunities for new product innovation. Leads ecosystem and cross-product initiatives, ensuring strategic alignment, to identify and fill product gaps, achieve team and corporate goals, and research opportunities to provide new and enhanced products to Kasasa clients.

Unconventional Method is a strategy design and innovation firm that exists to strengthen business, nonprofit, and ministry organizations that are dedicated to changing lives.We provide Strategy Development, Market/Customer Research, and Market/Service Development to small- to mid-sized organizations.We develop specialized solutions for our clients leveraging creative thinking, market-insight, business theory, and a unique perspective.

Developed undergraduate business courses for new Business Leadership program at Kuyper College. Provided curriculum development, classroom leadership and instruction, and assessment for classes including Business Economics (Fall 2011), and Business Finance (Winter 2012).

Led high-profile consulting engagements helping Fortune 1000 clients better understand their customers, competitors, and suppliers as well as market dynamics and consumer trends across multiple industries and a broad set of business issues. Responsible for all aspects of client relationships – identifying research issues, developing project scopes, managing client stakeholder relationships, and presenting to client senior management.Managed team of seven Business Analysts through all stages of multiple, concurrent projects – structuring projects plans, allocating resources, conducting research, performing analyses, developing recommendations and creating deliverables.Industry experience includes: retail, nutrition, pharmacy, automotive, professional services, high-tech, healthcare, insurance and Internet.

Responsible for managing all aspects of internal and client-facing software development initiatives.

Part of team responsible for monitoring significant industry trends through primary sources and conducting secondary research and assessing potential for improving telecommunications systems.

Responsible for resolving high-level telecommunications problems and service outages. Worked with internal clients to diagnose troubles and coordinated efforts of service providers to resolve issues in a timely fashion.Responsible for conducting analyses for major projects including process analysis, requirements analysis, financial modeling, and statistical analysis.