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Irina Sokolova Email & Phone Number
Leader of product marketing (b2b and b2c)
at
Tinkoff
LinkedIn matched
✓ Verified July 2026
2 data sources
Profile completeness 86%
Current company
Role
Leader of product marketing (b2b and b2c)
Location
Moscow, Moscow City, Russian Federation
Who is Irina Sokolova? Overview
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Quick answer
Irina Sokolova is listed as Leader of product marketing (b2b and b2c) at Tinkoff, based in Moscow, Moscow City, Russian Federation. AeroLeads shows a matched LinkedIn profile for Irina Sokolova.
Irina Sokolova previously worked as Senior Marketing Manager at Tinkoff.
Company email context
Email format at Tinkoff
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Tinkoff
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Profile bio
About Irina Sokolova
Irina Sokolova is a Leader of product marketing (b2b and b2c) at Tinkoff. She possess expertise in product marketing, marketing management, marketing communications, marketing strategy, digital marketing and 7 more skills. She is proficient in English and French.
Listed skills include Product Marketing, Marketing Management, Marketing Communications, Marketing Strategy, and 8 others.
Current workplace
Irina Sokolova's current company
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2 roles · 4 years
Irina Sokolova work experience
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Senior Marketing Manager
Current-Strategy:* Define product & communication strategy related to marketing and business objectives and key results;* Set OKRs with its quarter performance tracking;* Build long term strategy of business growth through current and brand new target audience;- Management: * B2B product marketing management;* Create and implement brand, product & communication plans into fast-growing business line effectively and on a regular basis;* Proceed with partnership marketing launch and its always-on activity; * Lead marketing budget with ROI, LTV and NPV effective economics handling; * Communicate and stretch to leadership team HQ, Russia, to matrix cross-team members, direct reports (4+)* Manage an effective paid media mix (TVC, OOH, PR, performance, bloggers, etc.), owned/earned channels (social, SEO, CRM, web) with post-by-analysis and key learnings; * Initiate marketing researches, build generating hypotheses processes and its tests;- Softskills:* Strategice thinking;* Embrace change (agile and tenacious);* Excellent communication and negotiation skills;* Leadership and ownership assume;* Pragmatic: stick to facts, results oriented;* Break the mold & push boundaries;* Resilient, empathic, energetic.
2023 - Present
~3 yrs 6 mos
FAQ
Frequently asked questions about Irina Sokolova
Quick answers generated from the profile data available on this page.
What company does Irina Sokolova work for?
Irina Sokolova works for Tinkoff.
What is Irina Sokolova's role at Tinkoff?
Irina Sokolova is listed as Leader of product marketing (b2b and b2c) at Tinkoff.
Where is Irina Sokolova based?
Irina Sokolova is based in Moscow, Moscow City, Russian Federation while working with Tinkoff.
What companies has Irina Sokolova worked for?
Irina Sokolova has worked for Tinkoff.
How can I contact Irina Sokolova?
You can use AeroLeads to view verified contact signals for Irina Sokolova at Tinkoff, including work email, phone, and LinkedIn data when available.
What skills is Irina Sokolova known for?
Irina Sokolova is listed with skills including Product Marketing, Marketing Management, Marketing Communications, Marketing Strategy, Digital Marketing, Product Launch, Brand Management, and Integrated Marketing.
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