Management Intern (Awarded Ppo)
Mumbai Area, India
Recommended Strategy & Action Plan for CGMS, a medical device to continuously monitor glucose levels• Analyzed quantitative and qualitative data by conducting market research & surveying 50+ doctors & patients across 3 states• Performed competitor analysis by benchmarking with the existing devices in market and other preferred treatment methods• Recommended an alternate approach in customer segmentation and targeting, suggested growth drivers and ways to overcome existing barriers to adoption• Performed cost-benefit analysis to arrive at the pricing proposition Awarded Pre-Placement Offer (PPO) - Only intern selected out of 10 across B-schools in India