Rishab Parashar Email & Phone Number

Dubai, Ae

Gurgaon, Haryana, In

Led the digital transformation of Bijak delivering 30% increase in revenue within 6 months.Built and managed high-performing teams, scaling the company’s D2C platform by 60%.Oversaw multi-channel marketing strategies, including SEO, SEM, paid campaigns, resulting in 40% increase in revenue.Developed and executed growth strategies for FnV, resulting in market share increase by 15%.

New Delhi, Delhi, In

New Delhi , Delhi, In

- Digital Marketing and Performance Marketing Expertise:Successfully managed a budget of over 1 Crore+ per month across various platforms including Google, Meta & other media channles.Led to a 30% increase in conversions and a 50% increase in traffic over 1.5 years, demonstrating proficiency in optimizing marketing strategies for maximum impact.Expert in deploying comprehensive 360-degree marketing strategies, integrating digital, product, content, and SEO for cohesive brand messaging.Demonstrated ability in creating and executing multi-faceted marketing campaigns that resonate with diverse audience segments.- D2C and E-commerce Leadership:Pioneered the creation of the Direct-to-Consumer (D2C) vertical at Orient Electric, showcasing innovative approach in e-commerce.Implemented effective e-commerce strategies, contributing significantly to the growth and digital transformation of the brand.Led large, cross-functional teams spanning digital marketing, product management, content creation, and SEO, fostering a collaborative and results-driven work environment.- Strategic Campaign Management:Orchestrated large media campaigns with celebrity endorsements, including collaborations with MS Dhoni, enhancing brand visibility and appeal, increasing share of voice.- Data-Driven Decision Making:Employed data analytics to inform marketing decisions, leading to substantial growth in key performance indicators.Excelled in utilizing analytical tools and insights to refine marketing strategies and achieve targeted outcomes.- Cross-Platform Marketing Agility:Demonstrated versatility in handling diverse digital platforms, ensuring consistent and effective brand presence across various channels.Adapted and excelled in fast-paced digital environments, keeping up with evolving trends and technologies.

New Delhi, Delhi, In

New Delhi, Delhi, In

- Handling a monthly budget of 3-5 crore+ and strategising and executing campaigns on Google Ads, Facebook Ads & LinkedIn Ads.- Using tools like Google Analytics, AppsFlyer & Tableau for analyzing data and generating insights to implement them to enhance our campaigns.- Using Marketing Tech platforms for creating journeys and running email campaigns for a very huge database.

Gurgaon, Haryana, In

- Increased the conversion rate from less than 1% to over 5% in a short period through optimization and the right metrics and attributes.- Launched campaigns for different products and segment of the audience to increasethe engagement rate by 10%- Decreasing the monthly marketing budget by 25% through performance marketinginitiatives- Orchestrating SEO and keyword optimization by ensuring 100% accuracy whiletranslating technical concepts

Driving Social Media and Paid campaign strategies and executions for brands.Created marketing solutions for different industries ranging from L&D, IT, Ecommerce and other industries.

Gurugram, Haryana, In

- Established a robust digital eco-system for the brand and market positioning for the new normal- Established a Self-Actualized Leadership Network in 6 cities of the country- Aligned key stakeholders and board of directors around a global program strategy for DVC and gained support to implement it- Increased the company revenue to an all-time high with a successful multi-channel digital campaign

Gurugram, Haryana, In

Leading growth for different products and services of the brand, strengthening their brand presence, establishing market positioning in these times, and driving product adoption & revenue.My Key Responsibilities Include--Driving campaigns from planning to execution and beyond to meet key performance metrics.-Constantly optimizing marketing activities to improve return on investment-Allocating budgets and analyze and recommend modification to ad spends-Scoping out and identifying new platforms, tools, and systems to improve performance-Managing a team of 8 people working in different departments from social media, SEO, design, and website.

Gurugram, Haryana, In

- Driving Facebook and PPC Campaigns- Creating content and promoting it- Increasing the brand visibility through Google and Quora SEO

Agriculture start up focusing on providing fresh food to the customer's table from the land of the farmer

Master Of Business Administration - Mba, International Business

Postgraduate, Product Management

Leadership Track In Digital Marketing And Communications, Marketing

Information Technology

English Honours, English Language And Literature/Letters