Rishabh Shankar Email & Phone Number

Nagpur, Maharashtra, India

• Spearheading a new brand, Snackify – a complete snacks brand partnering with the senior manager of Haldirams Retail division.
• Developed the marketing plan for increasing brand awareness and digital presence of Snackify.
• Developed birthdays and kitty party packages for different customer segments. Managed menu selection, decoration and food costs to ensure attractive and cost – effective offering.
• Conducted catchment analysis and competitor benchmarking to study the business environment and understanding consumer demographics and preferences for targeted marketing strategies.
• Collaborate with various marketing agencies and vendors to ensure cohesive branding activities and strong digital presence.

Kaushambi, Uttar Pradesh, India

• Executed digital campaign for Dabur Amla Hair Oil in Delhi, achieving 1.9% additional sales.
• Executed digital campaign for Real Mango drink in Punjab to boost market share.
• Organized and managed a video contest in 7 Delhi NCR colleges to drive student engagement and promote Dabur products.

Noida, Uttar Pradesh

• Managed daily operations successfully, contributing to a monthly revenue of 1.2 crores with active team collaboration.
• Managed inventory operations for more than 10 product categories with timely audits and managing relationships with departments to ensure smooth supply chain operations.
• Led and supervised a team of 10-15 members ensuring smooth operations and exceptional customer service.
• Responsible for employee payroll administration system ensuring accurate payroll processing.
• Responsible for team training and mentoring to maintain performance standards for efficient and high-quality service while establishing a culture for knowledge sharing.

Noida Area, India

Master Of Business Administration - Mba, Marketing

Bachelor'S Degree, Hotel Management

Science