Rishav Pandey Email & Phone Number

Mumbai, Mh, In

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

Performance & Programmatic Media: • Lead the team for EMEA markets for Search, Social, and programmatic Marketing. • Handling end-to-end operations of SEM, Social, programmatic & and e-commerce accounts including media planning, activation, reporting & and client servicing for multiple Hospitality, BFSI, FMCG, Healthcare & Technology Brands• Client servicing, driving D2D key conversation, managing escalation• Driving annual planning, key campaign launch ownership• Ensure KPIs are met, golden rules are implemented, delivering media efficiencies, and RACI guideline is implemented• Managing QBRs• Providing strategic input on Performance and Commerce perspective (balancing on-site and off-site), ensuring plans are meeting overall deliverables, mapping the right metrics• Oversee media planning and activation• Ensuring quality deliverables as per the defined SLAs and brand KPIsTeam Management:• Designing and standardizing best practices: Creating and implementing processes that drive efficiency and improve performance.• Optimizing processes: Identifying areas for improvement and implementing changes to increase efficiency and productivity.• Upskilling and certifications: Providing training and development opportunities to enhance the skills and knowledge of my team members.

Mumbai, Maharashtra, India

- Performance & Programmatic Media: o Leading the team for Dubai, Australia, New Zealand, Hongkong & Thailand markets for SEM, SMM, Programmatic Marketing & Analytics. o Handled end-to-end operations of SEM, Social & Programmatic accounts including media planning, activation, reporting & client servicing for multiple BFSI, FMCG, Healthcare & Technology Brands for the ANZ & Thailand market. o Client servicing, driving D2D key conversation, managing escalation o Driving annual planning, key campaign launch ownership o Ensure KPIs are met, golden rules are implemented, delivering media efficiencies, and RACI guideline is implemented o Managing QBRs o Providing strategic input on Performance and Commerce perspective (balancing on-site and off- site), ensuring plans are meeting overall deliverables, mapping the right metrics o Oversee media planning and activation o Ensuring quality deliverables as per the defined SLAs & Brand KPIs - Team Management: o Designing & Standardizing the best practices o Optimize processes to improve work efficiency o Upskilling and Certifications for the teammates

Mumbai, Maharashtra, India

- Performance & Programmatic Media: o Accountable for end-to-end operations for SEM & Social accounts including campaign planning, implementation, optimizations, and performance review for top Technology, BFSI & FMCG Clients o Strategize & Execute paid search, social and programmatic campaigns under the CPC & CPM model to build out brand awareness and increase conversion - Team Management: o Designing & Standardizing the best practices o Optimize process to improve work efficiency

Mumbai Area, India

Responsible for strategic digital planning, setting up and executing campaigns across multiple biddable platforms ex. Google Ads, SA360, DCM, Amazon Marketing Services, Facebook Business, etc. & engaging with the client on a day to day basis.Hands-on approach to account management and at the same time managing, overseeing & mentoring a team of 12 digital marketing Analysts & Associates in the practice of account management, campaign execution & optimization of various Google AdWords, Bing Ads, Display & Video 360, Google Campaign Manager, The Trade Desk, Facebook Business Manager & LinkedIn Campaign Manager accounts.

Mumbai Area, India

Accountable for day to day account management across multiple biddable platforms like Google Ads, Bing Ads & Amazon Marketing Services.Setting up campaigns, ad copy writing, keyword research, competitor landscape monitoring, account reporting (daily, weekly, monthly etc.) and account optimization.Handled a team of 3 PPC specialists & the daily activities of various Google AdWords, Bing Ads & Amazon Advertising accounts.

Kharagpur Area, India

“Network Management Trainee"

Essentials Of Leadership

Postgraduation Diploma

Bachelor Of Engineering (B.E.)

High School Examination (A.I.S.S.E. 2010)