Rishi Gill Email & Phone Number

Dubai, United Arab Emirates

Drive paid media across multiple full funnel campaigns across 25 markets globally.Orchestrating omnichannel media strategies, handling planning media and biddable optimization.Budget forecasting and precise bid management techniques, leveraging GA4 / SEM Rush / DoubleVerify for performance tracking, brand health and optimization.In-depth performance tracking, analysis & translating data-driven insights into targeted marketingstrategies to maximize conversions and overall campaign effectiveness for the Saudi Tourism Board.

Ad Tech consultant specialising in GMP stack - SA360, CM360 & GA focused. Main responsibilities:Pitching to new & existing businessProviding technical expertise on Google stackTraining Advertisers & Agencies on workshops and custom set projects.

Amsterdam, North Holland, Netherlands

Key Responsibilities:- Budget forecasting, management and execution for global ticket sales across 3 different regions. (Avg 500K Monthly budgets)- Creating, communicating and managing content for search, social, display & affiliate channels- Creative brainstorming / testing & effective collaboration between different teams to execute new ideas and deliver critical company projects- Team management / effective communication and delegation of projects and tasks- Managing contractual deals ($100K) when negotiating to new or existing partnershipsKey Achievments: - Project Fare Cache – Team lead delivering results to increase in overall traffic to site, conversions and uplifts in ROAS & POAS- Identified fraudulent sales which negatively impacted the efficiency of spend and ROAS which saved companyspend of €4K daily- Effectively communicated the importance of marketing in the overall commercial strategy resulting ingreater focus and reliability in the paid marketing channels- Budget efficiency testing - optimisation of performance in order to lower spend (25%) while increasingnumber of bookings by (45%)Brands & Regions responsible for: - CheapTickets - Vliegwinkel- BudgetAir- Flugladen- Regions - GlobalTools Used:- Google Ads- Bing Ads- Facebook Ads- DV360- CM360- SA360- Channable- Trueclicks- Looker

London, United Kingdom

Key Responsibilities:- Budget management and pacing- Forecasting using industry trends- Creating content, A/B testing- New account activation- Data analysis- Presentations & reporting to clientsKey Achievements:- 50 million downloads within a month of new game launch, the largest seen for a free to play game ever. (Activision)- Burst campaign performance across 20 different markets in 3 regions while maintaining good pacing / bid strategy performance & budget shifting between regions (Activision)- Working with large complex budgets across different markets and multiple currencies (Bacardi) - Successfully outperforming ecommerce targets such as £100k sales in single month outperforming KPIs (Bacardi)- Successful launch of awareness campaigns alongside increase reach performance on Bing (UK Gov)Advertisers & Tools used during my time:- Activision - Google Ads, Bing Ads- Bacardi - Google Ads, Bing Ads, Kenshoo, Amazon Ads- UK Gov - Google Ads, Bing Ads, Data Studio- EasyJet - Google Ads- Tourism Board Ireland - Google Ads, Bing Ads

Key Responsibilities:- Maintaining and building customer relationships, helping to generate repeat revenue and consistently overachieving sales targets. - Technology Specialist: Working as part of a customer service team, the role requires great communication skills as well as problem solving when it comes to finding the best solutions for the customer. - Team Leader: Responsible for engaging and motivating the team, mentoring junior sales assistants and dealing with customer issues and complaints.Key Achievements:- Consistently overachieved sales targets - Awarded top store salesperson three months running - Won an internal competition of most sales in a day (£50K)