 A competent professional with 20 years of experience in Sales, Marketing, Client Relationship Management and Team Management Techno-commercial professional with expertise in Business & Sales Planning, New Business Growth, Key Account Management through direct as well as channel sales; hands-on in managing institutional sales for various IT Products & Services Market knowledge of all IT hardware, software and telecom related products;highly skilled in identifying key/ institutional accounts and strategically secure profitable business as well as new business tie-ups with the corporate Strong knowledge of Government & VLE Customer like Telecom, Defence, Education; keen understanding of Networking, Storage, Security and PCs & Servers Technology Proven career in strategizing long-term business directions to ensure maximum profitability in line with organizational objectives Highly successful in coordinating budgets, forecasts and reports & accordingly effectuating business plans to attain maximum sales Successfully drove positive Return On Investment (ROI) by establishing appropriate selling model, customer metrics, and a compelling incentive compensation plan  Envisioned & delivered sales/ business solutions, shaping future course for the organization; identified business/ P & L opportunities  Orchestrated product development & promotions through innovative strategies along with cross-functional teams Delivered best-in-class Sales & Product Training for the team to enhance market knowledge, thus facilitating enhanced profitability An effective communicator with capabilities in forging business partnerships and achieving long lasting relationship An excellent team leader with strong analytical, problem-solving & organizational skills, with proven career in conceiving & implementing effective strategies that can add value to the organization