xoNecole is a multi-media, lifestyle platform elevating over 4 Million women of color especially in their self-care and wellness, relationships, careers, finances and entrepreneurial endeavors. In 2019, we launched our highly successful experiential platform with our signature events, Pajamas and Lipstick AND the ElevateHER, garnering over 200 Million impressions with features on Forbes, CNN / HLN and BETher. Owned by Will Packer Media, we also became partners of the SHE Media network in 2019 to extend our reach to over 56MM women and extraordinarily increase our media capabilities.

Strategic-thinking and solution selling is second nature to me. Skilled at building relationships and a keen ability to work well with multiple internal partner teams to align strategies for sponsors.I pride myself on being passionate about providing the best customer service and I have a proven successful track record of building meaningful client relationships that lead to dynamic integrated campaigns. Strong liaison for internal partner teams that want to learn about driving sponsorship opportunities for MAKERS to continually increase revenue growth!

As the Director of Experiential Sponsorship Sales, I am the in-house specialist on all things needed to deliver ROI for sponsors/partners tied to live experiences with ESSENCE. I manage a strong team that constructs innovative approaches towards driving our sponsor valuations, including inventory development, inventory pricing and rate cards, category exclusivities, and activing sponsor brands pre, during and post ESSENCE’s live experiences and more.

Responsible for developing unique and actionable creative marketing solutions with an emphasis on digital and event activations; specifically at the brand level. These integrations allow clients access to audiences through various platforms including, but not limited to, influencer social media campaigns, organic on-air endorsement creation, product placement, and major event marketing sponsorship opportunities. Areas of expertise include: New Business Development B2B/B2C • Experiential Ideation and Execution • Audience Segmentation and Analytics • Proposal Development • Tactical Planning • Programmatic • Account Expansion • Sales Forecasting • Post Sales Support • Team Leadership • Cross Channel Integration • Branding and Direct Response

Execute 360 Campaigns for 107.5 WBLS-FM & 1190-AM WLIB (On Air, On Site, On Line)Assist Account Executives in Daily Activities Such as Pre/Post Log Reports, Invoicing Create Decks and Presentations for 360 Campaigns Create Recaps for Clients Post ExecutionPull Air checks for ClientsProject Manager for Circle of Sisters Jacob Javitz Center EventAssistant for Hot 97 Summer Jam Concert at Metlife Stadium See less